Photography Blog by Marathon Press

September 20, 2017

How Photographers Can Guarantee Customer Loyalty in Their Photography Business: Part I

Intro by Skip Cohen Satisfaction is a rating. Loyalty is a brand! Shep Hyken One of the things I love about working on various projects…

September 18, 2017

Skip Cohen

The Dumbest Thing a Photographer Can Do

Okay, we could argue if this is the dumbest thing a photographer can do, but regardless, it's certainly in the top five! Sadly, it's not…

Sharing Your Personal Side in Blog Posts

September 13, 2017

Justin & Mary Marantz

Sharing Your Personal Side in Blog Posts

Intro by Skip Cohen Your website is about what you sell, while your blog is about what’s in your heart. The challenge with many of…

September 11, 2017

Sarah Petty

Increasing Traffic to Your Website

Intro by Skip Cohen This post by Sarah Petty may be from her archives, but it’s so relevant today, especially with the number of you…

September 6, 2017

Tamara Lackey

Mother’s Day – But Skip it’s September!

Intro by Skip Cohen In working with Marathon and keeping their blog filled with ideas, every now and then one comes along that’s just a…

August 30, 2017

Skip Cohen

Great Images Aren’t About Your Gear

Over and again at so many seminars and shows over the years I've heard photographers say to a speaker, "Sure you can take a great…

The Real Benefits of Entering Print Competition

August 28, 2017

Sarah Petty

The Real Benefits of Entering Print Competition

Intro by Skip Cohen Twenty years ago I entered my first WPPI Print Competition. I had a great image taken while scuba diving and wanted…

August 23, 2017

Bob Coates

Taking Service to a Higher Level

Intro by Skip Cohen This blog post by Bob Coates got me thinking about so many different things all of you should be doing in…

August 21, 2017

Sarah Petty

What Word Best Describes Your Brand?

Intro by Skip Cohen I love this post from Sarah Petty’s archives because it couldn’t be more appropriate today. Plus, it’s a mini-marketing course all…

August 16, 2017

Skip Cohen

Smile More – Be a Jerk Less!

“What sunshine is to flowers, smiles are to humanity. These are but trifles, to be sure, but scattered along life's pathway, the good they do…

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Bob Coates (7)

bobcoates@noemail.com

Bob Coates is a practicing photographer, artist, Panasonic Lumix Luminary and educator. Bob coaches photographers on business, marketing, photography and Photoshop. His diversity as an artist is legendary with experiences in virtually all major specialties. He regularly teaches/presents at many of the major conventions, but also to small groups around the country. Click on his headshot to visit his Successful-Photographer blog.

Taking Service to a Higher Level

Bryan Capporicci (8)

capporicci@noemail.com

Bryan Caporicci is the CEO and Founder of Sprout Studio. He is an award-winning wedding and portrait photographer based out of Fonthill, Canada. He is a Fuji X-Photographer and was one of the youngest Canadians to receive his Masters of Photographic Arts (MPA). The Sprouting Photographer blog is one of the most extensive professional photography blogs in the industry and in 2015, after just 8 months on the air, the SproutingPhotographer podcasts won best of iTunes. Click on Bryan's picture to link to his blog.

How Photographers Can Guarantee Customer Loyalty in Their Photography Business: Part I

Chris Wunder (9)

chriswunder@noemail.com

Mr. Wunder is a 30 year veteran in the photo marketing business. His expertise extends from Portrait Studios to Special Events including School Photography, Sports, Yearbooks and Directory publishing.

An industry insider, he has worked with smaller, entrepreneurial firms as well as large corporate clients.

He is in demand as a consultant, trainer and presenter for conventions and workshops at the regional, national and international level.

Speculation Portrait Programs For Preschools and Early Childhood Centers

Justin & Mary Marantz (6)

marantz@noemail.com

Justin & Mary are an international wedding photography duo, who travel the globe shooting weddings, teaching, & inspiring other small business owners. Their “Walk Through a Wedding” Workshops have been presented worldwide including London, Australia & The Netherlands. They've authored two books- The Guide to Marketing and the J&M Lighting Guide, presented at international conferences including WPPI and The Dutch Wedding Congress and have been named as one of Profoto’s Legends of Lighting.

Sharing Your Personal Side in Blog Posts

Lori Nordstrom (9)

lorinordstrom@noemail.com

Lori Nordstrom {M.Photog., Cr., CPP, ABI} owns a boutique studio specializing in children and family portraits located in the small, picturesque town of Winterset, Iowa. Lori has been a photographer for over 20 years and is known not only for her simple and sweet portraits of children but as a leader in the photography industry in the areas of business, marketing and sales. Lori is a PPA approved business instructor, and sharing with other photographers and small business owners is one of the things she most enjoys. http://www.nordstromphoto.com

Getting Your Business Started

Michele Celentano (3)

Celentano@noemail.com

Michele Celentano is one of America's leading family photographers, Canon Explorer of Light and a published author. She's a sought-after educator and artist who strongly believes in the importance of photographs. "The most important part of this journey through life are the people we love. For me, the second most important thing we have are the photographs that help us to remember those we love when they are no longer with us...Photographs of the people we love the most and the times we spend with them will outlast any material thing we have."

Never Stop Building Your Skill Set

Sarah Petty (20)

sarahpetty@noemail.com

Sarah is a New York Times best-selling author, highly-acclaimed speaker, author, MBA and coach who started her own boutique photography studio after working for Coca Cola for 20 years and then meeting the marketing goals of a top regional advertising agency’s clients. She attributes the rapid growth of her boutique photography studio, which was named one of the most profitable in the country within just five years in business by PPA, to the creation of her own strong brand. Click on Sarah's photograph to visit her blog.

Increasing Traffic to Your Website

Skip Cohen (21)

SkipCohen@nomail.com

Skip Cohen is an industry executive recognized for his diversity. He has served as past president of Hasselblad USA, Rangefinder/WPPI and in 2009 founded his own educational consulting company. In 2013 he launched Skip Cohen University dedicated to helping artists build a stronger business. He's a regular speaker at a variety of conventions and writes for several different magazines, as well as having two business classes at Lynda.com. Click above to visit the SCU blog.

The Dumbest Thing a Photographer Can Do

Tamara Lackey (6)

tlackey@nomail.com

Tamara Lackey is a photographer, writer and educator. While her photographic specialty is primarily children and families, there's probably nothing she hasn't photographed. She's also an outstanding talk-show host, mother, wife and friend to so many in the industry. She's one of the few artists who has helped photographers establish their priorities between being a business-style and lifestyle.

Mother’s Day – But Skip it’s September!

Ann Monteith

Bruce Hudson

Gavin Phillips

Jen Basford

Jerry Weiner

Jessica Drossin

John Hartman

Josh Hudson

Judy Grann

Kay Eskridge

Linda McCarthy

Marilyn Sholin

Mark Weber

Mark Weber is a veteran professional photographer and marketing consultant with Marathon Press. His photography has won numerous awards for recognition of a variety of unique and innovative styles. In addition, his educational programs on marketing have helped studio owners increase the profitability of their business. He spearheads the MAP at Marathon Press which helps photographers gain control of their business and execute a customized, strategic marketing plan to maximize profits and take their business to a new level with ongoing marketing support.
Weber is a former past President of the Professional Photographers of Greater Omaha and has served on the Professional Photographers of Nebraska board. He holds the B.F.A. degree from the University of Nebraska at Omaha where he completed his thesis on abstract painting.

Mary Fisk-Taylor

Melissa Gallo

Nicole Begley

Sarah Higgins