Email Marketing

August 30, 2011 Internet

It’s no secret that email marketing has become an exceptionally powerful promotional tool for photographers. Since emails can link to the content of websites, blogs, and social media, email campaigns and eNewsletters are helping photographers connect with qualified clients they might have missed through other more traditional marketing efforts.

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Help a Charity . . . Help Yourself!

August 23, 2011 Marketing Campaign Idea

Charity, they say, begins at home; yet for many photographers, supporting local and national charities through their businesses is a key aspect of marketing success, as it puts them in touch with qualified clients who prefer to do business with those who give back to the community.
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Celebrate Your Relationships

August 17, 2011 Marketing Campaign Idea

When you consider how fast the world turns these days, thank heavens that the year-end holidays allow us to pause for a moment to remember how important family relationships are to us. blogEntryTopper

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Fall is For Family

August 10, 2011 Marketing Campaign Idea

Now is the time to start planning your promotional activities for one of the most parent-pleasing and profitable promotions of the year: “Fall is for Family.” blogEntryTopper

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2011 MAP Getaway

August 04, 2011 MAP

This year’s workshop is over and I’m already wishing next years Getaway was here! Without a doubt we had the best ever workshop and a ton of information from a variety of studios all across the country. blogEntryTopper

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A Key To Profitable Sales

August 02, 2011 Sales

Acquiring clients is only the first step of marketing and selling professional photography; successful studio owners know that satisfactory selling requires interaction with consumers prior to the portrait session. blogEntryTopper

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