Business Taking Responsibility for Your Journey Ever talk with a photographer who’s all doom and gloom? They’re not just a pessimist, but they blame everything that’s wrong with their business and their lives on everybody else. They take absolutely no responsibility for the journey they’ve been on or the choices they’ve made. If business is down, they blame the economy, their […] Written by Skip Cohen October 8, 2018October 8, 2018
Business Marketing Publicity and Marketing in the Fourth Quarter Intro by Skip Cohen Talking about publicity isn’t a new topic for my good buddy Bob Coates. In fact, we’ve shared three other posts previously on a similar topic. And, in looking through his archives, I ran across another post about marketing and publicity. It’s October and we’re into the seasonality of the fourth quarter. […] Written by Bob Coates October 3, 2018October 3, 2018
Inspiration Lifestyle Memorable Mugs and the Art of Being Quirky Intro by Skip Cohen As I’ve shared so many times before, taking a scroll through the archives of great blogs you’ll find so much terrific content. Often, on a visit to Suzette Allen’s blogs, I’ll find little nuggets of wisdom that just make me smile. This short post, in particular, brought back a lot of […] Written by Suzette Allen October 1, 2018October 1, 2018
Inspiration Lifestyle Photo Editing Techniques “Act as if your grandmother’s watching!” It’s become one of my most favorite quotes, and I love the fact that it’s from a good buddy, Levi Sim. I first heard him use it at the TAP Conference several years ago. He was talking about how we all interact. Since then it’s come up dozens of times, and I’ve used it in […] Written by Skip Cohen September 26, 2018September 26, 2018
Inspiration Techniques Fun Shooting With Continuous Lights Intro by Skip Cohen There’s so much great content on the Internet if you look in the right places. I found this post and the short video in Suzette Allen’s archives. And, while it’s three years old, it’s the perfect reminder that everyday technology is bringing artists new creative tools. It’s also important to remember […] Written by Suzette Allen September 24, 2018September 24, 2018
Business Three Ways to Increase Portrait Orders Intro by Skip Cohen Sarah Petty’s blog, Joy of Marketing is packed solid with great ideas to help you build more sales, a stronger brand and increase awareness for your presence in the community. I pulled this one from her archives because the topic is so relevant this time of year. With the seasonality of […] Written by Sarah Petty September 19, 2018September 19, 2018
Business Lifestyle The Importance of Taking Risks “Only those who will risk going too far can possibly find out how far they can go.” T.S. Elliot It’s one of my favorite quotes and so perfect for any small business owner. Take a minute and just think about it. We’re an industry of artists and we all have our heroes. I’m not talking […] Written by Skip Cohen September 17, 2018September 17, 2018
Business Marketing Helping Grow Your Business With Holiday Cards Intro by Skip Cohen For years holiday cards, both yours and as a product for your clients, have been a component of just about every marketing program/workshop I’ve ever given. Why? Because it’s one of the greatest tools you have for building brand awareness for your business. In this post, thanks to Sarah Petty, she […] Written by Sarah Petty September 10, 2018September 10, 2018
Business Customer Experience – The New Yardstick by Which You’re Measured! Intro by Skip Cohen This is one of my favorite posts from the Walden Coaching archives, and the concept is timeless. We’re a word-of-mouth business. You don’t just want your clients to have a great experience, but to recommend you to their friends and insist they work with you as well. Every client’s experience is […] Written by Beverly Walden August 29, 2018August 29, 2018
Business Why I Love Being a Small Business Owner Intro by Skip Cohen There’s a lot of incredible content on Sarah Petty’s “Joy of Marketing” site, and if you get a chance to attend any of her workshops on or offline, you’re going to find the program business-changing and maybe even life-changing. I pulled this post from her archives because it’s the perfect time […] Written by Sarah Petty August 27, 2018August 27, 2018