Business Marketing Photography Education Spring Seasonality – It’s Right Around the Corner It might be the slow season for incoming business, but it’s never the slow season for building your brand and marketing. Plus, spring seasonality creates so many opportunities for you to be a leader in your community, with Mother’s Day, graduations, proms, and Father’s Day all on the horizon. Procrastination is not a sound business […] Written by Skip Cohen February 11, 2025January 29, 2025
Business Holidays Marketing Photography Education How to Tap Into the Easter Market Easter is a wonderful time to get people together for portraits. Here’s what you need to know to get ready. Let’s look at a little of the history of how people tend to spend their Easter for portrait opportunity clues. The most popular Easter Sunday activities include cooking a holiday meal (56%), visiting family and […] Written by Mark Weber February 6, 2025March 4, 2024
Inspiration Photography Photography Education How a Chance Meeting Became An Award Winning Session Her Majesty stars Cookie, an Afghan Hound with a beauty that stopped me in my tracks. I first met her and her owner by chance. I had just finished a hike and was loading my dogs into the car when I saw Cookie heading up the trail. I sat in my car for a minute, debating […] Written by Nicole Hrustyk February 4, 2025October 29, 2024
Photography Photography Education Technology Elevating Aerial Photography: A Guide to Selecting Your First Drone For professional photographers, the advent of drone technology has unlocked unprecedented creative potential. Integrating aerial perspectives into your portfolio can diversify your offerings and capture breathtaking imagery previously unattainable. However, navigating the complex world of drones requires careful consideration of technical specifications, regulations, and budgetary constraints. This guide provides a framework for selecting your first […] Written by Devin Day January 30, 2025November 5, 2024
Inspiration Photo Editing Photography Education Product Info Technology Topaz GigaPixel: A Game-Changer for Photographers As far as I’m concerned, Topaz GigaPixel is the most revolutionary software since Photoshop. If you’re unfamiliar with it, this tool takes low-resolution files and transforms them into sharp, high-resolution images. It can even rescue out-of-focus photos, making them crisp and clear. This software has completely changed how I approach photography. It allows me to breathe new […] Written by Mark Weber January 28, 2025January 15, 2025
Business Inspiration Photography Education Getting the MOST out of Conventions in 2025 With IUSA just around the corner, there are still things you can do to make the most of this year’s trip. Time is your greatest resource—don’t waste it! Even more important is to have a plan for what you want to accomplish during the trip. It’s only a short time away, but that doesn’t mean […] Written by Skip Cohen January 23, 2025January 6, 2025
Business Holidays Inspiration Marketing Photography Education How to Tap Into Valentine’s Day Photographic Opportunities Valentine’s Day presents a fantastic opportunity for photographers to connect with clients through creative and romantic promotions. People are looking to have an experience. The more unique you can make it, the more you can charge for it. Here are some ideas for Valentine’s Day specials: 1. Couple’s Mini Sessions 2. “Date Night” Package 3. […] Written by Mark Weber January 21, 2025January 22, 2025
Business Customer Satisfaction Inspiration Photography Education How to Overcome a Photographic Crisis Several times last year, local television stations ran “let us help” stories featuring photographers—but sadly, most of these reports were about photographers who took money but either didn’t provide services or, worse, didn’t show up at all. Many of these incidents involved weddings, leaving couples heartbroken on their big day. Back when I was a […] Written by Jay Davis January 16, 2025November 5, 2024
Photography Photography Education Techniques How to Get a New Perspective on a City Skyline This stunning image of the Atlanta skyline, featuring the Georgia Capitol, was captured in 2019 as I relaunched my photography career and explored the creative potential of drones. Inspired by a seminar on drone entrepreneurship and the advice of a renowned photographer, I embarked on personal projects to fuel my passion and hone my skills. […] Written by Devin Day January 14, 2025November 5, 2024
Inspiration Photography Photography Education How to Challenge Yourself as an Artist I’m always looking for ways to grow and improve, so I joined Unleashed Education’s (https://www.unleashed.education/) 6 month challenges. The image “Best Day Ever” was originally created for that challenge but I didn’t end up using it because I had a different image that suited the brief better. Thanks to the Unleashed Education Challenges, after completing the […] Written by Nicole Hrustyk January 9, 2025October 29, 2024