Business Inspiration Marketing Photography Education How to Set Business Goals That Drive Results In business, goals aren’t just nice to have—they’re the roadmap for growth. Without them, you drift and resources scatter. Once you have your goals set, share it with someone. Doing so increases your odds for success. Here’s how to set goals that make an impact: Tie goals to strategy.A goal should directly support your company’s […] Written by Mark Weber January 8, 2026September 16, 2025
Business Inspiration Photography Education Uncategorized Putting Procrastination on the “Back-Burner” “If you wait for all the lights to turn green, you’ll never get started on your journey!“ Zig Zigler I’m always surprised by how people see a new year as a clean slate and a chance to start over, and then make the same mistakes they did in the past. Sure, it’s a new year, […] Written by Skip Cohen January 6, 2026December 10, 2025
Holidays Happy New Year! As we welcome a brand new year, we want to take a moment to thank you—our valued clients, partners, and community—for being a meaningful part of our journey. Your continued support, collaboration, and trust inspire us every single day. Whether we worked together recently or have partnered for years, we are incredibly grateful to have […] Written by Mark Weber January 1, 2026June 26, 2025
Uncategorized How to Build Your Child’s Self- Esteem with a Portrait Does a portrait in your child’s room really build self-esteem? Yes—here’s why. As parents, we’re always looking for small ways to help our kids feel confident, grounded, and supported. One surprisingly powerful tool is something many families already love: a portrait of your child displayed in their room. Research in child development shows that kids build […] Written by Mark Weber December 30, 2025December 10, 2025
Holidays Happy Holidays As the year winds down, we want to take a moment to say thank you. To our clients, partners, and supporters—you’ve made this year meaningful, memorable, and successful. Your trust and collaboration have been the heart of everything we’ve accomplished, and we’re incredibly grateful to be part of your journey. This season is a time to […] Written by Mark Weber December 25, 2025June 26, 2025
Holidays Inspiration How to Give the Best Holiday Gift It’s Almost Christmas Eve… When you’re a kid, this might as well be Christmas Eve. The excitement builds with each passing day, especially as presents begin to appear under the tree—maybe even tempting you to give them a little shake to guess what’s inside. This season is special. It’s a time to gather with family and friends, […] Written by Mark Weber December 23, 2025July 29, 2025
Inspiration Photography Education Why Your Best Photos Happen When You Stop Chasing Perfection Photographers can be a bit obsessive. We’ll spend twenty minutes editing a single strand of hair in post, or re-shoot an entire session because something was off. Somewhere along the way, “perfect” became the goal, even when what we loved most about photography in the beginning was its unpredictability. But here’s the thing: some of […] Written by Carly Sullens M. Artist, CPP December 18, 2025October 23, 2025
Business Marketing Photography Education How to Write a Photographer “About” Page That Actually Connects I know I wrote about this topic a while back, but after reviewing dozens of photographer websites recently, I was shocked at how many artists are missing the mark! Your About page—your online bio—is one of the most important parts of your website. It’s not just filler text; it’s your opportunity to build trust and connect emotionally with […] Written by Skip Cohen December 16, 2025October 23, 2025
Inspiration Photography Photography Education True Grit: Behind the Scenes A small black Shih Tzu mix named Mushu became the star of one of my most memorable photographs. The image, True Grit, was awarded Imaging Excellence during PPA’s 2023 Merit Image Review and later earned a Silver Medal at IPC 2024. What looks like a single, effortless leap in the final print was the result of […] Written by Joan Walker December 11, 2025September 10, 2025
Business Inspiration Marketing Photography Education Photography Promotion Ideas For the First Quarter The new year is just around the corner. Holiday work is about over and while it would’ve been ideal to have your business strategy done back in August, life can get in the way. But it’s never too late to plan ahead, even if it isn’t as far in advance as you’d like. Some people […] Written by Mark Weber December 9, 2025December 4, 2025