Business Marketing Photography Education Don’t Miss Father’s Day! If you missed promoting your services and products for Mother’s Day and graduation, crank up the volume and aggressively go after Father’s Day. This is the last “race” in the seasonality trifecta. Think about it—most dads are missing an updated family portrait. Even more apparent is the target buyer—it’s MOM! Women make 98% of the […] Written by Skip Cohen June 5, 2025May 16, 2025
Photography Photography Education Techniques How to Photograph a Creative Still Life I like dramatic images. Drama and something unique or unexpected always draws my attention. So, when I saw an image of food coloring dispersing in water and the strange shapes it makes, I had to try it. I had this idea in my mind’s eye of three glasses filled with water, each with a different […] Written by Teresa Hunt June 3, 2025March 17, 2025
Inspiration Photography Photography Education How to Learn More About People Through Photography We never really know what’s going on inside someone’s head or heart. When I created the portrait “They Have No Idea,” I thought I knew about my subject’s life, but I later learned there is always so much more going on. It started innocently. My subject and I were friendly acquaintances who first met through networking. […] Written by Olivia Ogren Hrejsa May 29, 2025May 29, 2025
Inspiration Photography Education How to Avoid Burnout as a Professional Photographer Staying motivated as an artist, especially in photogr aphy, can sometimes be challenging, but there are plenty of ways to keep your passion alive. Here are some approaches that might resonate with you: Set Goals and Challenges Join Competitions: Aim for new competitions or different categories (e.g., photojournalism or abstracts). Work on a Series: Focus on a […] Written by Mark Weber May 27, 2025February 19, 2025
Photography Photography Education Techniques How to Make Your Outdoor Photography Lighting Pop Lighting is one of the most critical aspects of outdoor photography, as it sets the mood, highlights details, and defines the overall quality of your photos. Below are tips and techniques to elevate your outdoor photography lighting: 1. Leverage Natural Light 2. Use Reflectors 3. Master Backlighting 4. Modify Harsh Light 5. Incorporate Artificial Light […] Written by Mark Weber May 22, 2025February 18, 2025
Business Inspiration Marketing Photography Education Growth Only Happens Outside Your Comfort Zone Risk more than other’s think is safe. Care more than others think is wise.Dream more than others think is practical.Expect more than others think is realistic.Claude Bissell The quote above is so on point for the way many of you look at your career as a photographer. It came out of Lou Mitchell’s book on positive […] Written by Skip Cohen May 20, 2025April 8, 2025
Business News/Notes Photography Education Self Publishing Single Book Publishing? Now Affordable As many of you know Marathon Press, has for many years been the choice for professional photographers across the USA. For about the last 15 years, we have also developed a niche providing high-quality, white-label book production for some of the biggest names in the print-on-demand photo book industry. By utilizing HP Siteflow, the same […] Written by Martin Pugh May 15, 2025May 15, 2025
Inspiration Photography Photography Education How to Create the Most Incredible Wildlife Bird Images I am retired from photographing people. However, I still enjoy a good competition. As a PPA Master and Craftsman photographer, I have attended many photographic educational programs at the state and national level and have taught a few. Through the competitions, I have found my most noticeable growth in the art of photography though. I […] Written by David Watt May 13, 2025February 25, 2025
Business Photography Education Time Management How to Maximize Your Time Through Time Management Managing your time effectively as a photographer is crucial, whether you’re a professional juggling multiple clients or an enthusiast balancing a passion project with daily life. Here are actionable tips to help you make the most of your time: 1. Plan Your Schedule in Advance 2. Prioritize Tasks 3. Streamline Your Workflow 4. Set Realistic […] Written by Mark Weber May 8, 2025May 8, 2025
Business Marketing Photography Education Time to Clean Up Your Website Galleries I know I’ve written about this in the past, but it’s that time of year again – seasonality! And with the ever-growing presence of more consumers online, your site is hopefully going to be viewed more and more. Today, your Internet presence is the equivalent of a brick-and-mortar business just a few years ago. It’s […] Written by Skip Cohen May 6, 2025April 8, 2025