The holidays are fast approaching and the Thanksgiving break is a time when families are getting together for the first time in a while, especially if they have kids in college. What better way than to promote that you’re able to photograph the family while everyone is together?
It doesn’t take much. Promoting that you are offering session times for families that will be together for the Thanksgiving break. You’ll only have so many session openings so they need to call right away. Include your offer and have them call you or go to your website for more details about the session. You can offer on-location sessions at their home for an additional fee.
Get the word out there through social media, networking buddies, and personal invites. You could do a small invitational mailing or even Every Door Direct Mail, which Marathon can assist you with.
Have your website polished up and ready to support the family sessions you want to attract. Consider adding some video that shows you creating a family portrait. And be sure and use any testimonials that you have. Nothing is more effective than the endorsement of others.
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