Business 3 Marketing Tools You Can’t Afford To Ignore by Jen Basford I often get asked about branding and why it is so important when it comes to marketing. Many photographers feel that a logo and some pretty colors are all it takes to create a brand. And while a well designed logo is very important to your identity, it is only one part of your […] Written by Jen Basford July 16, 2013July 16, 2013
Business Marketing 3 Common Marketing Mistakes That Photographers Make by Jen Basford 3 Common Marketing Mistakes That Photographers Make I recently spoke with a group of senior portrait photographers about marketing. What surprised me the most was how frustrated many of them were! The most common phrase I heard was “I’ve tried everything – nothing works anymore!” I know it often seems as if […] Written by Jen Basford May 29, 2013May 29, 2013
