Certified Professional Photographer Lara Grauer is an award-winning portrait artist. She is known in Seattle for her modern portraits with distinct personality. Entering the industry in 1996, Lara studied black & white film photography at Northwestern University. While there, she landed her first few paid gigs providing acting headshots and production photos for her fellow theatre majors. In 2006, after a 3-year stint as a photographer and manager at The Picture People, she bought her first digital camera and launched her own portrait business. In order to keep the business going, Lara developed simple systems to reach more people and stay profitable. Today, Lara strives to inspire other photographers to be smart about their business so they can do what they love and make a living.