Business Marketing Technology Are You Taking Advantage of Technology? I’m always amazed at the improvement of each new camera, strobe, tripod, or light stand. Cameras are able to see better than our own eyes. Strobes are practically lighting a scene automatically in a way that you almost can’t take a bad photograph. Tripods are getting lighter yet more sturdy. Light stands are more adaptable […] Written by Mark Weber August 24, 2023July 5, 2023
Photography Technology What Should You Expect on Your First Drone Flight? So here I am, I have practiced flying my toy drone in the basement. I feel pretty comfortable because I have also flown radio-controlled helicopters. They are about the same right? Up, down, forward, backward, and side to side. Should be easy. I take my new (not a toy) drone to the local playground and […] Written by Jay Davis August 10, 2023July 7, 2023
Business Photography Education Technology A.I. in Photography – Friend or Enemy? Description: A.I. is here to stay in photography. The question is how can we make it our friend instead of our enemy? I have some thoughts. AI is not only coming, it is already here to stay. You can’t negotiate with this fact. The amount of discussion about it is… um…. ‘Interesting’, but what’s happening […] Written by Hayward Gaude July 25, 2023July 25, 2023
Photo Editing Photography Technology How to Manage Your Digital Files Disclaimer: This technique does not work on network-connected drives or Raid systems. It does work on internal and connected external drives. In the early 90’s I purchased a lifetime subscription to a raw processing program called RAW SHOOTER PRO. It included free updates for life. It worked much better than the software included with my first digital […] Written by Terry Winslow March 16, 2023February 23, 2023
Photo Editing Photography Photoshop Technology Out of Gamut? Have you ever had an image printed and instead of the team color blue you expected on a jersey or band uniform it came out purple? What the heck is that all about? Before you blame your color lab or your home printer (or anyone else for that matter), understand that the chances are your […] Written by Mark Weber June 16, 2022June 16, 2022
Business Photography Technology Drone Photography – A New Business Opportunity Part 2 Today we continue with our part 2 podcast on Drone Photography with Jay Davis. As I mentioned previously, we need to find people who can educate us and inspire us on topics like this and Jay is a knowledgeable instructor. You’ll see his military background show thru in the thoroughness of his advice. Very organized […] Written by Mark Weber June 2, 2022June 2, 2022
Business Photography Technology Drone Photography – A New Opportunity Part 1 I’ve always had a fascination with flight. Every time I fly I enjoy it. Mix that with a passion for photography and you have quite a potential combo. Today with Drone photography we can take this from scientific to completely artistic. Both serve a purpose and offer new business opportunities we didn’t have without the […] Written by Mark Weber May 31, 2022May 31, 2022
Business Inspiration Marketing Technology Must Do’s for Less Stress/Peace of Mind in the New Year Intro by Skip Cohen Well, the new year is well underway, but at the same time, we’re just coming out of the “slow season.” Wandering through the Photofocus archives I found this gem by my buddy Levi Sim. It couldn’t be more appropriate through the rest of the year, and continuity into your future as […] Written by Photofocus April 21, 2022June 28, 2022
Photography Product Info Technology Uncategorized Choosing the Right Paper for Incredible Professional Portraits One of the most common questions I get from Marathon customers is which papers I recommend for portrait images or what are my personal favorites. Being a Fine Arts Degree graduate I am a self-admitted paper junkie. I’ve not only done a lot of research on paper but I’ve even gone so far as to […] Written by Mark Weber April 5, 2022April 5, 2022
Photography Technology Taking the Mystery Out of Monitor Calibration Have you ever thought about color calibration with your monitor but got confused after reading or watching a video about it? Sometimes the information can get overly technical right? All you want to do is calibrate your monitor not launch a rocket to the moon! What is Calibration? Have you ever walked into a […] Written by Mark Weber March 15, 2022March 15, 2022
