Business Photography Education Sales How to Increase Your Portrait Sales Owning a photography business requires you to do so many things well. From your photography to your marketing you have to constantly be changing and improving. But what about your sales? You can do everything else right but if you don’t get the sales, none of it matters. The first step to effective sales averages […] Written by Mark Weber November 21, 2024August 11, 2023
Photography Photography Education How to Be Prepared for the Right Wild Life Photo For me, lightning struck while photographing an image I titled “Territorial Dispute”. When my wife Kelly and I have shared days off, our favorite thing to do together (2nd technically!) is to travel to some of our area’s Nature Reserves. On this particular November morning we left the house early enough to arrive at Merritt Island Wildlife […] Written by Andy Glogower November 19, 2024November 25, 2024
Business Inspiration Photography Education How to Tap Into the Artist Market In the summer of 2022, my husband and I were asked to lead a workshop at our state summer conference. The main idea was to teach lighting on location. The location we were given was a hot shop and our model was a glassblower. Unbeknownst to the event chairman who asked us to teach, my […] Written by Holly Howe November 14, 2024October 7, 2024
Inspiration Photography Education Is it Time to Take a Break? Weekends are a reminder that sloths had it right all along! Unknown Author It seems counter-productive to suggest you might need to take a short break right now, but even in the peak of seasonality and incoming revenue, you still need to pay attention to your stress levels. You know when you’re starting to burn […] Written by Skip Cohen November 12, 2024October 8, 2024
Inspiration Photography Photography Education How to Personalize an Award Winning Portrait Is This Your Card? is a portrait that captures more than just a moment in time; it encapsulates the essence of a long friendship and a shared passion for the art of magic. The subject, Francesca, is the daughter of a lifelong friend, and over the years, she has delighted me with her ever-growing repertoire of […] Written by Curtis Sprague November 7, 2024August 21, 2024
Business Holidays Marketing Photography Education While They’re Together – How to Get Last-Minute Family Portraits The holidays are fast approaching and the Thanksgiving break is a time when families are getting together for the first time in a while, especially if they have kids in college. What better way than to promote that you’re able to photograph the family while everyone is together? It doesn’t take much. Promoting that you […] Written by Mark Weber November 5, 2024August 10, 2023
Holidays Photography Education Happy Halloween! Tonight’s the night! After the trick-or-treaters are done, get your snacks and beverages ready, turn on your TV, turn out the lights and plug in (or stream) your favorite horror movie! Some of you like something light-hearted like Ghostbusters, but some of you are into the real slasher-type movies. The good news is there’s something […] Written by Mark Weber October 31, 2024March 4, 2024
Inspiration Photography Photography Education Techniques Creating Award Winning Images with the Gear You Already Own Intro by Mark Weber, M.Photog., Cr., M.Artist. CPP, Marathon Press Whenever I seek inspiration, I open one of my PPA Image Excellence or Showcase books. The variety and quality of work from so many talented photographers never cease to amaze me. These images not only inspire me but also remind me of the high standards […] Written by Rob Moorman October 29, 2024August 21, 2024
Business Holidays Marketing Photography Education Sales How to Help Your Customers Wrap Up Christmas Early The holidays can get pretty hectic. Besides work, life in general can get a bit crazy and if you live in the snowy part of the States I don’t have to remind you that ice and snow can add to the stress. One thing that never changes tho is that families value photographs of each […] Written by Mark Weber October 24, 2024August 10, 2023
Inspiration Photography Photography Education Artistic Luxury Real Estate Photography. Breaking Paradigms Through Print Competition. As a professional commercial photographer with a strong sense of artistic integrity, I am thrilled to share the story behind some of my award-winning images. I am honored to have these images featured in the Marathon Blog. The three photos featured in this article were crafted to highlight the beauty of luxury homes, a market […] Written by Sabrina Casas October 22, 2024August 20, 2024
