Business Inspiration Marketing How’s the Year Going So Far? A few years ago, frustrated with the economy and spending a lot of time talking to photographers who were finding new ways to “fight the battle”, I started my own campaign: “Just because the media says it’s going to be a bad year, doesn’t mean it has to be!” Well, the economy is better today, but […] Written by Skip Cohen May 16, 2018May 16, 2018
Business Inspiration Photography Mini-Sessions: The Key to Success Intro by Skip Cohen Nicole Begley’s core business is pet photography and almost exclusively dogs, but her advice on every post she shares has an application to virtually all specialties. With Mother’s Day, Father’s Day, proms and graduation all coming up, this post from her archives about mini-sessions is the perfect recipe to help many […] Written by Nicole Begley May 2, 2018May 2, 2018
Business Lifestyle Stop the Bombing Runs! It’s a short post on a heavy subject. When I’m in the heat of battle over an important issue, passion takes over. I get caught making statements that are emotional and less than relevant to whatever the problem is in the first place. I’ll read whatever it is I’ve written, then read it back to […] Written by Skip Cohen April 30, 2018April 30, 2018
Business Is it Time to Evaluate Your Priorities in Business? Intro by Skip Cohen This post from Sarah Petty’s archives is perfect for this time of year, especially since so many of you have children and grandchildren who are going to be out of school for the summer. But whatever time of year it is, it takes a lot of work to establish your priorities. […] Written by Sarah Petty April 23, 2018April 23, 2018
Business Marketing Networking and Relationships Intro by Skip Cohen In this short post from Beverly Walden, she hits on one aspect of networking, and it’s perfect for this time of year as business starts to ramp up. Building relationships are your most reliable marketing tool, but it’s not just about meeting people and getting your name out there but paying […] Written by Beverly Walden April 18, 2018April 18, 2018
Business Inspiration Perfectionism – A Potential Killer Intro by Skip Cohen “Anyone who has never made a mistake has never tried anything new!” Albert Einstein Suzette Allen is back today with some amazing insight into the quest for perfectionism. While it might seem admirable to start, it’s a killer when it comes to reaching your real potential. And, if you think about […] Written by Suzette Allen April 16, 2018April 16, 2018
Business Inspiration Marketing Goal Setting for 2018 Intro by Skip Cohen This post on goal setting was written by Nicole Begley many years ago, but it hits on a topic so many of us, myself included, do a terrible job with. We all have goals, but it’s rare we write them down in a way that’s concise and easily tracked. We pretty […] Written by Nicole Begley April 11, 2018April 11, 2018
Business Management Tips from Santa Claus I’ve never been a big fan of business motivational books, but my wife, Sheila, used to work in HR at Akron Children’s Hospital and over the years she accumulated the full set of just about everything Walk the Talk published. I was reading The Leadership Secrets of Santa Claus. There are a group of great authors involved, but it’s […] Written by Skip Cohen April 9, 2018April 9, 2018
Business Converting Inquiries into Booked Sessions Intro by Skip Cohen This post from Nicole Begley’s “Hair of the Dog” Blog is perfect for this time of year. We’re coming out of the slow season, and as business starts to ramp up, every photographer wants to convert every call and email inquiry into a paid session. So the phone starts ringing and […] Written by Nicole Begley April 2, 2018April 2, 2018
Business Step it up! Intro by Skip Cohen I found this post in Bev Walden’s archives and she’s so on point about the importance of all of us stepping up our game. In fact, it was purely coincidental, but I also led off with a quote from Michael Jordan on a post of my own last week on the same […] Written by Beverly Walden March 28, 2018March 28, 2018
