Social Media Social Media… Where Does It Fit? Social media has become a game changer for many retailers. Some have gone as far as slashing their traditional advertising budgets to the bone, electing instead to rely almost entirely on social networks to carry their company’s marketing message. Sounds good, doesn’t it? All that money saved… let your clients do the talking for you… […] Written by Marathon Press February 16, 2012February 16, 2012