Business Why I Don’t Sell Digital Files One question people often ask me is, “Sarah…why don’t you sell digital files to your clients?” My answer to that question is that I’m not in the CD-selling business. It’s not a sustainable business model for me, as a portrait photographer, to sell high-resolution digital files for a few hundred bucks. If I wanted to […] Written by Sarah Petty June 21, 2016June 21, 2016
Business Marketing The Not-So-Secret Weapon Of Customer Service In business, “service” is the name of the game. I’ve written a lot about Customer Service because it’s the strongest weapon you have in the battle for brand awareness. You’ve got to exceed customer expectations. And, sometimes you’re going to be buried in last minute requests from customers with less than wonderful timing! My career […] Written by Skip Cohen June 14, 2016June 14, 2016
Business Stop Dreaming and Start Doing… But Where Do I Start? I hear from so many photographers who are ready to go from “portfolio building” to getting their business started, and even from established photographers who know they need to make changes in their business. Well, it’s time to stop dreaming and start doing, but the big question is, “Where do I even start?!” There is […] Written by Lori Nordstrom June 7, 2016June 7, 2016