Business Inspiration Marketing Photography Education How to Set Business Goals That Drive Results In business, goals aren’t just nice to have—they’re the roadmap for growth. Without them, you drift and resources scatter. Once you have your goals set, share it with someone. Doing so increases your odds for success. Here’s how to set goals that make an impact: Tie goals to strategy.A goal should directly support your company’s […] Written by Mark Weber January 8, 2026September 16, 2025
Business Inspiration Photography Education Uncategorized Putting Procrastination on the “Back-Burner” “If you wait for all the lights to turn green, you’ll never get started on your journey!“ Zig Zigler I’m always surprised by how people see a new year as a clean slate and a chance to start over, and then make the same mistakes they did in the past. Sure, it’s a new year, […] Written by Skip Cohen January 6, 2026December 10, 2025
Holidays Inspiration How to Give the Best Holiday Gift It’s Almost Christmas Eve… When you’re a kid, this might as well be Christmas Eve. The excitement builds with each passing day, especially as presents begin to appear under the tree—maybe even tempting you to give them a little shake to guess what’s inside. This season is special. It’s a time to gather with family and friends, […] Written by Mark Weber December 23, 2025July 29, 2025
Inspiration Photography Education Why Your Best Photos Happen When You Stop Chasing Perfection Photographers can be a bit obsessive. We’ll spend twenty minutes editing a single strand of hair in post, or re-shoot an entire session because something was off. Somewhere along the way, “perfect” became the goal, even when what we loved most about photography in the beginning was its unpredictability. But here’s the thing: some of […] Written by Carly Sullens M. Artist, CPP December 18, 2025October 23, 2025
Inspiration Photography Photography Education True Grit: Behind the Scenes A small black Shih Tzu mix named Mushu became the star of one of my most memorable photographs. The image, True Grit, was awarded Imaging Excellence during PPA’s 2023 Merit Image Review and later earned a Silver Medal at IPC 2024. What looks like a single, effortless leap in the final print was the result of […] Written by Joan Walker December 11, 2025September 10, 2025
Business Inspiration Marketing Photography Education Photography Promotion Ideas For the First Quarter The new year is just around the corner. Holiday work is about over and while it would’ve been ideal to have your business strategy done back in August, life can get in the way. But it’s never too late to plan ahead, even if it isn’t as far in advance as you’d like. Some people […] Written by Mark Weber December 9, 2025December 4, 2025
Inspiration Photography Photography Education How One Teen Found Confidence Through a Powerful Portrait Session Andrew’s mother recently spent a special day with me for her 40 Over 40 Portrait Experience Campaign session. Not long before her Reveal and Ordering Session, she called and asked if we could talk privately about her son. She shared that her 13-year-old—slight, self-described as “nerdy,” and biracial—had been experiencing bullying at school. As she told me […] Written by LuAnn Warner-Prokos December 4, 2025August 6, 2025
Inspiration Photography Photography Education How to Find Photographic Beauty in the Month of November November is an in-between month. The bright colors of autumn have slipped away, but winter hasn’t yet claimed the landscape. The skies turn heavier, the trees stand bare, and the days grow shorter. For many, it feels like a pause — but for a photographer, especially one drawn to black and white, November is a […] Written by Mark Weber November 25, 2025August 21, 2025
Inspiration Photography Photography Education How to Do Creative Photography from Found Objects “Breaking Free from the Vice” was inspired by my childhood experience of watching my aunt creatively use found organic or handmade pieces. I loved visiting my Aunt’s house after school ( She lived next door) because it was more interesting than doing my homework. She was a skilled flower arranger who practiced the Japanese art […] Written by Terry Wingfield November 11, 2025July 29, 2025
Branding Inspiration Marketing Packaging Photography Education Why Branded Delivery Materials Matter More Than You Think As photographers, we pour our heart into every session—from planning and shooting to editing each final image with care. But what happens when it’s time to deliver the final product? Too often, that moment is treated as an afterthought. If you’re handing off your work in a plain envelope or unmarked USB drive, you’re missing […] Written by Mark Weber November 4, 2025June 26, 2025
