Business Competing on Price – Part I Intro by Skip Cohen There’s no faster way to destroy your business and your dreams than putting the wrong pricing on your services. There’s also no way to make yourself more miserable than to get into the battle of competing on price with your competitors. This guest post from Bryan Caporicci, founder of Sprout Studio […] Written by Bryan Caporicci March 20, 2017March 20, 2017
Business Marketing Mother’s Day and Spring Seasonality Intro by Skip Cohen I found this post in Tamara Lackey’s archives, but since Mother’s Day is only a month or so away, it’s so appropriate to share with you now. While it was written several years ago, it’s the perfect reminder of an upcoming opportunity you have as a portrait artist. So many photographers […] Written by Tamara Lackey March 15, 2017March 15, 2017
Business Marketing The Art of Getting Organized Intro by Skip Cohen In a world gone mad with all kinds of ways to track staying organized on your calendar through your iPhone and computer, I’ve found nothing works for me if I don’t write it down manually. In fact, right over my desk is a giant whiteboard with notes about everything I’m working […] Written by Justin & Mary Marantz March 13, 2017March 13, 2017
Business Product Info New 7×5 Standard Album Introducing our 7×5 Standard Albums. Standard Albums are available with the same superior quality as our Bella Art Albums. These lay-flat albums are produced using archival inks and printed on German Pro Photo paper. Then handcrafted using our soft black cover material. The Standard Album contains 10 spreads and offers foil stamping options. You can […] Written by Marathon Press August 30, 2016August 30, 2016
Business Marketing Color Correction Now Available on Bella Art Prints and Photo Prints Bella Art Prints are the perfect compliment to your beautiful photos. Featuring rich, archival, liquid-based inks and luxurious acid-free papers which achieve an exceptionally wide color gamut, producing greater depth and vibrancy than that attained through the traditional silver halide chemical process. Photo Prints are printed on Pro Photo Paper which is manufactured in Germany […] Written by Marathon Press August 25, 2016August 25, 2016
Business Marketing Be My Guest: Welcoming In Potential Clients Bringing in potential clients and expanding your photography business can be a tough job. There are so many other photographers gunning for the same clients and nowadays everyone thinks they are a photographer with just a click of their smartphones. Don’t get discouraged! Get Creative! One creative marketing technique is the “Be My Guest” card […] Written by Marathon Press August 3, 2016August 3, 2016
Business Charities Marketing How to Plan Your Mini-Session and Events Calendar I love to plan Mini-Sessions and Events in my business. Events are high-energy, lots of fun and bring in quick revenue. Over the years, I have found that the better I plan for my events, the more profitable they are! By careful planning and putting a system in place, my events are very successful. Here […] Written by Lori Nordstrom July 28, 2016July 28, 2016
Business Why I Don’t Book Clients From Email I’m not right for everyone. In fact, I’m not right for MOST people who are shopping for photography. I hear no a lot and that’s okay with me. I’m not the photographer if you want photos of your kids to only share digitally on social media. I focus on creating art for my clients’ homes. […] Written by Sarah Petty July 19, 2016July 19, 2016
Business Procrastination – Get That Monkey Off Your Back It’s an almost typical Sunday morning. I woke up pleased with myself for “sleeping in.” After all, it was almost 8 o’clock and every day I’m usually up around 6:30 am. I was at the computer doing an “inventory” of things on my mind for a post when I saw the clock on the monitor. […] Written by Skip Cohen July 13, 2016July 13, 2016
Business Why I Don’t Sell Digital Files One question people often ask me is, “Sarah…why don’t you sell digital files to your clients?” My answer to that question is that I’m not in the CD-selling business. It’s not a sustainable business model for me, as a portrait photographer, to sell high-resolution digital files for a few hundred bucks. If I wanted to […] Written by Sarah Petty June 21, 2016June 21, 2016
