Author: Lisa Asp

Lisa Asp has been a professional photographer for more than 25 years. She began photographing pets after adopting her first dog in 2001 and has specialized in pet photography since 2011. Lisa has won numerous awards for her work. She enjoys volunteering her time with several pet rescues photographing their adoptable animals, fostering and assisting in their fundraisers and food drives. She is the president of the International Society of Animal Photographers, Founder and Director of the Animal Image Makers Conference, a PPA Councilor and PPA-Approved Juror. Lisa Asp, M.Photog., M.Artist., Cr., CPP, MAI Tangerine House of Design www.TangerineHouseOfDesign.com
  1. Business
  2. Marketing
  3. Photography Education

Hero Marketing – How to Take Your Business to the Next Level

Let’s face it – marketing is HARD!  Potential clients are inundated with ads while trends are constantly changing.  Reaching people is more difficult than ever before.  So, what can we do to find those clients?  I’m sure you’ve heard the term “relationship marketing”, right?  Consider a twist on this concept which I like to call “Hero Marketing”. My journey into […]
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