Business Inspiration Marketing How’s the Year Going So Far? A few years ago, frustrated with the economy and spending a lot of time talking to photographers who were finding new ways to “fight the battle”, I started my own campaign: “Just because the media says it’s going to be a bad year, doesn’t mean it has to be!” Well, the economy is better today, but […] Written by Skip Cohen May 16, 2018May 16, 2018
Inspiration Lifestyle Seasons of Change Intro by Skip Cohen This is very different from what we normally share, but there’s a reason I chose this post from Suzette Allen’s 2015 archives. We all go through “seasons” of change in our lives, and it’s so important to ride them out and not give up hope. There’s a great quote that both […] Written by Suzette Allen May 14, 2018May 14, 2018
Business Inspiration Photography Mini-Sessions: The Key to Success Intro by Skip Cohen Nicole Begley’s core business is pet photography and almost exclusively dogs, but her advice on every post she shares has an application to virtually all specialties. With Mother’s Day, Father’s Day, proms and graduation all coming up, this post from her archives about mini-sessions is the perfect recipe to help many […] Written by Nicole Begley May 2, 2018May 2, 2018
Business Inspiration Perfectionism – A Potential Killer Intro by Skip Cohen “Anyone who has never made a mistake has never tried anything new!” Albert Einstein Suzette Allen is back today with some amazing insight into the quest for perfectionism. While it might seem admirable to start, it’s a killer when it comes to reaching your real potential. And, if you think about […] Written by Suzette Allen April 16, 2018April 16, 2018
Business Inspiration Marketing Goal Setting for 2018 Intro by Skip Cohen This post on goal setting was written by Nicole Begley many years ago, but it hits on a topic so many of us, myself included, do a terrible job with. We all have goals, but it’s rare we write them down in a way that’s concise and easily tracked. We pretty […] Written by Nicole Begley April 11, 2018April 11, 2018
Inspiration Techniques When Storytelling is on Steroids Intro by Skip Cohen All of you are storytellers, whether it’s with a single portrait, an album, video or hybrid slideshow. The post is from Suzette’s archives and it was early on in her career of expanding into video and hybrid presentations, (combining still images, short video clips, and great music.) But here are the […] Written by Suzette Allen April 5, 2018April 5, 2018
Inspiration Lifestyle Comfort Zones Intro by Skip Cohen It’s time to welcome a new member to Marathon’s blog family, Suzette Allen. She’s a photographer, videographer, writer, educator and a great friend to so many of us in the industry. She’s also considered the Queen of Hybrid, pushing all of us to be more creative in our slideshows and be […] Written by Suzette Allen March 19, 2018March 19, 2018
Inspiration Marketing Respect the Print Intro by Skip Cohen. I’ve been friends with Beverly and Tim Walden for a whole lot of years. In fact, just a couple of years ago they spoke at one of Marathon’s special MAP summer programs. One of my favorite concepts they talk about at many of their workshops and presentations is the importance […] Written by Beverly Walden January 31, 2018January 31, 2018
Business Inspiration Are You Involved in Your Community? Are You Involved in Your Community? I’ve written a lot about fund-raisers, charities and being involved in your community, but there’s no such thing as writing too much. Jay Conrad Levinson, who’s best known for his expertise in marketing and coined the expression “Guerilla Marketing” lists “being involved in your community” near the top of […] Written by Skip Cohen January 29, 2018January 29, 2018
Inspiration Marketing Happy New Year Intro by Skip Cohen Recently I shared a post by Mary Marantz from the archives of Justin and Mary’s blog. As Mary does so well, she got a little personal and while this one is similar it’s a perfect reminder to wish your readers a Happy New Year. We’re all searching for ways to thank […] Written by Justin & Mary Marantz December 11, 2017December 11, 2017
