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Zero In On the Opportunities

Intro by Skip Cohen It seems like years ago that Corona was just a great beer and words like “pandemic” and “hunkered down” were rarely in our daily vocabulary, Suzette Allen wrote this short post in 2013, but I found it so relevant to the state of our industry and most businesses today. While the […]
Suzette Allen
Written by Suzette Allen January 14, 2021January 14, 2021
  1. Business
  2. Inspiration

Photographers with Kids – Great Online Educational Resources

Intro by Skip Cohen Sarah Petty and her team are a nonstop machine when it comes to support for photographers. They never slow down, and this post she shared not too long ago is perfect for photographers with kids at home during the pandemic. Each resource is a clickable link for something new to do […]
Sarah Petty
Written by Sarah Petty January 12, 2021January 12, 2021
  1. Business

There’s Plenty of Room for Growth – It’s Waiting Outside Your Comfort Zone

Every now and then I share a post on my own blog that simply, because of the topic, deserves to be shared in other places. I don’t think there’s ever been a more difficult time for photographers than right now. Business is tough, but it’s still out there. The challenge is how are you going […]
Skip Cohen
Written by Skip Cohen January 4, 2021January 4, 2021
  1. Business
  2. Marketing

A Look at Email Marketing

Intro by Skip Cohen Email marketing is certainly not a new concept. In fact, this blog post from Nicole Begley’s archives is eight years old! And as much as things have changed, some things NEVER change. Today, because of the pandemic, the importance of email marketing has never been more critical. It’s also never been […]
Nicole Begley
Written by Nicole Begley December 28, 2020December 28, 2020
  1. Business
  2. Inspiration

Getting Back in the Game…and staying there!

Intro by Skip Cohen The best thing about this industry is all about the friendships you make along the way. I couldn’t be more proud to consider Bev and Tim Walden two people who came into my life years ago, back in my Hasselblad days, and I’m still learning from them right down to this […]
Beverly Walden
Written by Beverly Walden December 21, 2020December 21, 2020
  1. Business

Looking Good on Screen

I sit on several different Boards and Zoom for me, like most of you, has become a necessary evil for communicating. Actually, the truth is, it’s only evil if you don’t use it wisely. It has some real advantages – mostly in the logistics of getting people together. I know within our community, the HOA […]
Skip Cohen
Written by Skip Cohen December 16, 2020December 16, 2020
  1. Business
  2. Marketing

Partnership Marketing – Perfect to Rebuild Your Business

Intro by Skip Cohen  Nicole Begley’s archives are loaded with excellent content to help you raise the bar not only on your skillset but in brand awareness and marketing. While the post went back years ago, partnership marketing is a perfect direction to take RIGHT NOW! Everyone’s business has suffered as a result of the […]
Nicole Begley
Written by Nicole Begley December 14, 2020December 14, 2020
  1. Business

Five Great Tips to Being a Better Salesperson – Part Two

Intro by Skip Cohen I broke up Bev Walden’s post into two parts because there’s so much here for you to focus on as you build your strength as a salesperson. And, while many of these might seem irrelevant since you’re not meeting in person as often during the pandemic, they’re still appropriate. For example, […]
Beverly Walden
Written by Beverly Walden December 11, 2020December 11, 2020
  1. Business

Five Great Tips to Being a Better Salesperson – Part One

Intro by Skip Cohen There’s so much great marketing support on the Internet, and one of the very best resources I regularly share is thanks to Bev Walden. In her Tuesday Tidbits newsletter, this gem was in my mailbox this week. Bev shared ten tips, and I’m breaking them into Part I and II because […]
Beverly Walden
Written by Beverly Walden December 7, 2020December 7, 2020
  1. Business
  2. Inspiration

House Cleaning During Downtime

I’m so tired of writing posts that always start the same; the pandemic has changed so much in our lives… While it’s true, in some ways there have been some benefits – it’s given you time to do a lot of house-cleaning, literally, and especially on your website. I shared a post recently on my blog […]
Skip Cohen
Written by Skip Cohen December 3, 2020December 3, 2020

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