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Customer Experience – The New Yardstick by Which You’re Measured!

Intro by Skip Cohen This is one of my favorite posts from the Walden Coaching archives, and the concept is timeless. We’re a word-of-mouth business. You don’t just want your clients to have a great experience, but to recommend you to their friends and insist they work with you as well. Every client’s experience is […]
Beverly Walden
Written by Beverly Walden August 29, 2018August 29, 2018
  1. Business

Why I Love Being a Small Business Owner

Intro by Skip Cohen There’s a lot of incredible content on Sarah Petty’s “Joy of Marketing” site, and if you get a chance to attend any of her workshops on or offline, you’re going to find the program business-changing and maybe even life-changing. I pulled this post from her archives because it’s the perfect time […]
Sarah Petty
Written by Sarah Petty August 27, 2018August 27, 2018
  1. Business

Building a Strong Team for Your Business

Even if you’re a one-person business, there are people you work with who support you. And, there are things you can do as a manager to make sure your appreciation is out there all year long!  Being a great manager is about building a strong team. It’s about empathy, listening skills and remembering how you […]
Skip Cohen
Written by Skip Cohen August 22, 2018August 22, 2018
  1. Techniques
  2. Technology

Three Key Lenses Every Professional Photographer Needs

Intro by Skip Cohen This is a very different post from what we normally share, but Sarah Petty did a terrific job explaining the three key lenses every professional needs to have and why. While many of you are seasoned veterans and have most of the right gear, even a well-established artist can sometimes use […]
Sarah Petty
Written by Sarah Petty August 20, 2018August 20, 2018
  1. Business
  2. Lifestyle

Can You Walk the Talk?

“If you are given a chance to be a role model, I think you should always take it because you can influence a person’s life in a positive light, and that’s what I want to do.  That’s what it’s all about.” It’s a great quote, but when you realize who said the words they border […]
Skip Cohen
Written by Skip Cohen August 15, 2018August 15, 2018
  1. Inspiration
  2. Lifestyle

F-8 and Be There

Intro by Skip Cohen Wandering through Suzette Allen’s archives, I came across this post from four years ago. I know there will be those of you who feel God doesn’t belong in a business blog post, but if you spend any time with Suzette then you know she’s one of the most focused and dedicated […]
Suzette Allen
Written by Suzette Allen August 13, 2018August 13, 2018
  1. Business
  2. Charities
  3. Marketing

Giving Back Helps Get New Clients

Giving Back Helps Get New Clients Sometime in the late 80’s, I attended PPA’s annual marketing conference and Jay Conrad Levinson was a guest speaker. He’s the father of guerrilla marketing and is the one who actually coined the term. He passed away in 2013, but there’s no expiration date on anything he shared over […]
Sarah Petty
Written by Sarah Petty August 8, 2018August 8, 2018
  1. Lifestyle

Stop Worrying About Time – No Matter What, There’s Never Enough!

Knowing no matter what you do, you’re only one person and only have 24 hours in a day and seven days a week, it’s time to accept it and stop killing yourself trying to multi-task. So many of us take on more than we can, and we’re missing all the moments to “smell the roses”. […]
Skip Cohen
Written by Skip Cohen August 6, 2018August 6, 2018
  1. Inspiration
  2. Techniques

Do What You Love

Intro by Skip Cohen I love this post from Suzette Allen’s archives because it took me back to my film days. While marketing and business in photography became my first love, I’ll match my passion with a camera in my hands with anybody. However, it’s that foundation in the film that’s so valuable to me […]
Suzette Allen
Written by Suzette Allen August 1, 2018August 1, 2018
  1. Business
  2. Marketing

A List of Portrait Clients Who Want to Hire you in the Fourth Quarter!

Intro by Skip Cohen Sarah Petty totally knocks another one out of the park with a list of 37 people who, if you put on your marketing hat, are ready to hire you right now. She’s done everything but make the call for you! She’s also hitting on a personal pet peeve of mine. There’s […]
Sarah Petty
Written by Sarah Petty July 30, 2018July 30, 2018

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