Business Inspiration Need a Creative Boost? Five Places to Hang Out Intro by Skip Cohen Chamira Young recently shared this post, and I wanted to share it here because it’s a great reminder of how much we have access to, especially during downtime. The Internet has changed everything we do, especially in photography. Think about how people share images today and the access we each have […] Written by Chamira Young August 24, 2020August 24, 2020
Business Selling is an ART, not a SCIENCE Intro by Skip Cohen People rarely buy what they need. They buy what they want. Seth Godin I’m on Bev Walden’s mailing list, and her regular “Tuesday Tidbits” emails never let me down. There are so many misconceptions out there with small business owners, thinking they know how to sell. They’ve done all their reading, […] Written by Beverly Walden August 19, 2020August 19, 2020
Business Marketing Do You Stand Out as a Brand and a Business? I shared the post below recently on my own blog and wanted to share it here on Marathon’s because it’s so important. The pandemic has put all of us in the same boat – business has slowed down. For many of you, it’s almost disappeared, and you’ve taken the need to hunker down to apply […] Written by Skip Cohen August 17, 2020August 17, 2020
Business Marketing Writing an Effective Email Campaign – Part Two Intro by Skip Cohen In the previous post, we shared ten different ideas for an email campaign to promote your business. Just because everyone is hunkered down, doesn’t mean you should as well, especially when it comes to ideas to rebuild your business. Bryan Caporicci continues sharing ideas to help you create more effective campaigns, […] Written by Bryan Caporicci August 12, 2020August 12, 2020
Business Marketing Writing an Effective Email Campaign – Part One Intro by Skip Cohen Bryan Caporicci and I have been friends for a long time. That friendship grew out of respect for the way he looks at the market. As a wedding photographer, he never slows down on finding ways to support his clients better. But the pandemic has changed all the rules, and what […] Written by Bryan Caporicci August 10, 2020August 10, 2020
Inspiration Social Media International Friendship Day – A Terrific Blog Post Idea Intro by Skip Cohen Last week Suzette Allen shared the post below and gave us all access to hundreds of selfies she’s taken. Looking through the images, it was the perfect spirit-lifter, and it gave me an idea to share. Suzette is the Queen of Selfies, and while I’m not sure there’s anyone who can […] Written by Suzette Allen August 5, 2020August 5, 2020
Business Marketing Fixing Your Photography Marketing NOW! – Part Three By Skip Cohen Sarah Petty wraps up this series with two more outstanding points. First, while you might bracket a particularly difficult shot on the exposure, you can’t bracket marketing. You can’t randomly throw things out there without a plan, and honestly expect good results. And while you might hit it lucky with some aspect […] Written by Sarah Petty August 3, 2020August 3, 2020
Business Marketing Fixing Your Photography Marketing NOW! – Part Two Intro by Skip Cohen Sometimes we split up articles in multiple posts because they’re too long. Other times it’s because each component is so important and deserves to be in its own spotlight. This marketing article, thanks to Sarah Petty, is being shared in three parts because each component is critical to building a more […] Written by Sarah Petty July 30, 2020July 30, 2020
Business Marketing Fixing Your Photography Marketing – NOW! – Part One Intro by Skip Cohen There’s so much great content on the Internet, starting right here with what we share on Marathon’s blog. Sarah Petty is a regular contributor, and she recently shared a post, “Five Ways to Fix Your Photography Marketing Right Now.” I’m going to share each of the five ways in the next few […] Written by Marathon Press July 27, 2020July 27, 2020
Marketing Now is the Perfect Time for Family Marketing As much as we’re all tired of hearing and talking about the pandemic, Covid-19 has changed the world around us. None of us can change what’s happened, but there is a new norm with some incredible opportunities to build on. When I was a kid, everything was about family, especially on Sundays when nothing was […] Written by Skip Cohen July 22, 2020July 22, 2020
