Business Marketing Optimize your Google My Business Profile, It’s Free I wanted to start by telling you that I’m in the same position as all of you. I’ve been a photographer for over 25 years and never imaged this COVID 19 world. I always started my year with my marketing plan, set our dates, and planned on my calendar to take it from there. I […] Written by Jason Odom April 22, 2020April 22, 2020
Business Lifestyle Switch it Off! Intro by Skip Cohen One of the biggest challenges with the pandemic is Bev Walden’s point in today’s post. We all have to learn to shut off the negativity around us. The negativity is easily identified, but shutting it off is easier said than done. Here are some ideas that are working for me: • […] Written by Beverly Walden April 20, 2020April 20, 2020
Business Developing the Skills for Meaningful Business Conversations Intro by Skip Cohen This post from Chamira Young’s archives couldn’t be more valid right now. Why? Because conversations are, for the most part, the only way, you can do business. Whether via email and in writing or with a phone call, the art of face to face live communication has been limited. Obviously, at […] Written by Chamira Young April 14, 2020April 14, 2020
Business Marketing Keeping In Touch With Your Clients The expressions “hunker down” and “shelter in place” are about health and safety during the pandemic. Sadly, too many photographers have decided it means to withdraw from EVERYTHING, especially their business. There are a few things to remember – First, we’re all in this together. You, your family and friends, clients, associates are all dealing with […] Written by Skip Cohen April 9, 2020April 9, 2020
Business Ideas for Working at Home If You Have Kids Out of School Intro by Skip Cohen All over the country, everyone is home, and often so are the kids. That respite parents usually have, when the kids head off to school for the day, has evaporated. This week Sarah Petty shared some outstanding tips to help you get some work done while the kids are home. Even […] Written by Sarah Petty April 1, 2020April 1, 2020
Business Inspiration Marketing 21 Ideas to Maximize Your Down Time & Be Ready For The Future With the unprecedented social distancing we are practicing right now we have an excellent opportunity to catch up on the things that have been delayed or neglected in our business for too long. From your equipment maintenance to your marketing, you have some extra time to do things you’ve been needing to do. So here’s […] Written by Mark Weber March 27, 2020March 27, 2020
Business Sales: Keeping It All in Perspective Intro by Skip Cohen Before some of you roll your eyes because of what we’re all going through with the pandemic, sales aren’t gone forever. Things will get back to normal, and even if it’s a “new” normal, the value of a great family portrait isn’t going to disappear. Bev Walden’s put together the mini-handbook […] Written by Beverly Walden March 25, 2020March 25, 2020
Inspiration Lifestyle A Little Therapy Never Hurt Anyone Intro by Skip Cohen Suzette Allen and I have known each other for a whole lot of years, but the friendship really kicked off when she and Jonny were teaching at a Marathon workshop in Nebraska. Sheila and I were both there, and that trip led to an annual routine of catching up a couple […] Written by Suzette Allen March 23, 2020March 23, 2020
Business Marketing Social Media How to Boost Your Small Business Blog Intro by Skip Cohen I’ve written a lot over the years about the importance of maintaining an excellent blog. In this post from Sarah Petty’s archives at Joy of Marketing, she’s brought in tips from Mark Roberge of Hubspot. He shares some outstanding advice. Here’s my point – your website is about what you sell, […] Written by Sarah Petty March 18, 2020March 18, 2020
Business Inspiration Navigating in Rough Waters…and we’re all in the same boat! Over the last few weeks, I’ve repeatedly thought about today’s post. I’ve avoided the topic because I honestly didn’t want to contribute to what we’re all dealing with already. The truth is, the world has gone mad. I’m not suggesting that Covid-19 isn’t serious. Still, as I watched dozens of people at Costco loading their […] Written by Skip Cohen March 16, 2020March 16, 2020
