Business Marketing Are You Really Doing a Good Job With Your Customers? Intro by Skip Cohen If you haven’t noticed, most of the posts I pick to share from Shep Hyken’s blog are related to Customer Service. Customer satisfaction and creating a brand around exceeding client expectations is your not-so-secret weapon in the competition battle to rebuild your business. Creating experiences for your clients that make you […] Written by Shep Hyken September 27, 2021September 27, 2021
Business Inspiration Marketing It’s Better to Give than Receive Intro by Skip Cohen I know everyone is tired of hearing references to the pandemic. Still, last year’s challenges have created so many opportunities for business owners to take a leadership role in their communities. In this archived post from Shep Hyken’s blog, he hits hard on the importance of exceeding customer expectations. So what’s […] Written by Shep Hyken August 25, 2021August 25, 2021
Business Marketing Do Loyalty Programs Really Work? Intro by Skip Cohen If you haven’t wandered through Shep Hyken’s blog archives, what are you waiting for? There’s so much relevant information to help you build a stronger business. Coming out of the pandemic, I’ve noticed a lot of local restaurants have kicked off loyalty programs and, in the process, photographers too. But as […] Written by Shep Hyken August 9, 2021August 9, 2021
Business Taking That Extra Step With Customers Intro by Skip Cohen As I read this post from Shep Hyken’s archives, one of my favorite quotes came to mind: There are no traffic jams along the extra mile. Roger Staubach Everyone is working hard to rebuild their business and get back on track following a year of challenges, but how are you going […] Written by Shep Hyken July 28, 2021July 28, 2021
Business Marketing The Customer Experience – Your Best Marketing Intro by Skip Cohen We all have our heroes in this industry, photographers who we follow because of their skillset, passion, and ability to excite us with their creativity. Well, when it comes to service, marketing, and building a business, Shep Hyken is one of my heroes. He’s regularly sharing precious information on his blog, […] Written by Shep Hyken June 30, 2021June 30, 2021
Business Marketing Treat Your Current Customers Better Than Your New Customers Intro by Skip Cohen I love this post from Shep Hyken’s archives because it hits so close to home with so many photographers. Everybody is always talking about finding new customers, but they regularly forget about their old ones! Each of you has a database of past clients, and coming out of the pandemic especially, […] Written by Shep Hyken May 27, 2021May 27, 2021
Business The Importance of Showing Up on Time Intro by Skip Cohen As I read this post from Shep Hyken’s blog, it got me thinking about exceeding customer expectations. While he’s talking about the importance of being on time, let’s take it one step further. We’ve all been isolated for the last year, and as we slowly start to bring a little normalcy […] Written by Shep Hyken April 20, 2021April 20, 2021
Business The Three C’s of Customer Service Success Intro by Skip Cohen The fun of this industry has little to do with photography directly but the friendships that come out of everyone’s love for the craft. But we’re about to add a twist to the craft with our newest author, Shep Hyken. Four years ago, I shared a great quote about customer service […] Written by Shep Hyken April 5, 2021April 5, 2021
