Marketing Photography Education How to Have a Successful High School Senior Season Intro by Mark Weber M.Photog., Cr., M. Artist, CPP Every year there is a new group of students who have reached an important milestone in life – their high school graduation. While the industry has changed, what hasn’t is their excitement, dreams and hope for a successful future. Each student has their own personality and […] Written by Jessica Baer May 14, 2024March 14, 2024
Inspiration Photography Photography Education Embarking on a Journey of Love and Motherhood I invite you to join me on a journey through the lens, where pixels transform into a tale of profound love and the intricate journey of motherhood. Now, let’s dive into the technical intricacies that breathe life into this visual story. Picture this: the aperture meticulously set at 3.2, a steady shutter speed of 160, […] Written by Samantha Leon May 9, 2024March 11, 2024
Business Marketing Photography Education How to Implement the Most Powerful Marketing Tool You Have Referrals are the bedrock of every business. Here are 3 simple things you can do to start generating referrals immediately. First, you have to ask for a referral. If you don’t ask, the customer doesn’t realize how much they can help you. Saying something like – “Our business was built on the referral of others […] Written by Mark Weber May 7, 2024March 27, 2024
Business Photography Education Product Info Self Publishing Techniques What You Need to Know About ISBN, Copyright and Library of Congress Marathon serves many clients in the area of DIY (do-it-yourself) Publishing. If you’ve entered the world of DIY Publishing, you’ve probably already heard about an ISBN or International Standard Book Number. If not, here’s some helpful information. Note: I have curated this information from their respective sources: RR Bowker, US Copyright Office and Library of […] Written by Martin Pugh May 2, 2024May 2, 2024
Photography Photography Education Techniques Unveiling Proven Techniques for Stunning Wildlife Photography This image was captured in August of 2023 during the dry season when wildlife seek out waterholes. It is one of a series of images of young elephants interacting with, and nursing around the elephant herd. This unique perspective was made possible by utilization of an underground “hide”. There are several such “hides” scattered around Africa. The “hides” […] Written by Marvin Groves April 30, 2024February 27, 2024
Branding Business Marketing Photography Education How to Tap Into the Power of Photographic Community Displays Your business is built around word of mouth. Is your photography getting the community exposure it needs? This post will give you some answers. Having community displays does 3 things – Having community displays gives you exposure to your clients in ways that other forms of advertising can’t. It’s almost like a referral process in […] Written by Mark Weber April 25, 2024March 4, 2024
Business Marketing Photography Education Expert Tips for Growing a Photography Business Today Have you ever daydreamed about hitting the reset button on your photography business? Or perhaps you’re standing at the threshold, camera in hand, wondering where to begin. In the bustling world of photography, where trends shift like the tide and technology evolves at lightning speed, charting a course for success in 2024 can seem daunting. […] Written by Nicole Begley April 23, 2024February 26, 2024
Inspiration Photography Photography Education How to Find Inspiration for Print Competition How did this image happen you may ask? Well the simple answer is, I needed some inspiration for some competition images, and I started searching classical famous Art. Works from Michael Angelo, Picasso, and so forth. The initial thought process was what can I mimic using skeletons to create something the judges have never seen […] Written by Ken Stoecklin April 18, 2024April 18, 2024
Photography Photography Education The Story Behind a PPA Image Excellence Selection Introduction by Marathon Press Blog Editor Mark Weber M.Photog., Cr., M. Artist, CPP Whenever I look thru the PPA Image Excellence Book or Showcase Book I get inspired. It’s a huge honor to have an image selected for either of these books. When I came across an incredible portrait in the I.E. Book titled “They […] Written by Tony Gatlin April 16, 2024April 16, 2024
Inspiration Photography Photography Education Learn How Award Winning Celestial Photography is Made When I was first contacted by Marathon Press about my image, “Celestial Visitor”, I wondered why they didn’t use the full title. Then I remembered that I simplified the title for image competition! I figured if I used the real title, “The Virgin, the Watchman and the Celestial Visitor”, there was little chance that the […] Written by John Grusd April 11, 2024February 21, 2024