Business Inspiration Photography Education How to Tap Into the Artist Market In the summer of 2022, my husband and I were asked to lead a workshop at our state summer conference. The main idea was to teach lighting on location. The location we were given was a hot shop and our model was a glassblower. Unbeknownst to the event chairman who asked us to teach, my […] Written by Holly Howe November 14, 2024October 7, 2024
Inspiration Photography Education Is it Time to Take a Break? Weekends are a reminder that sloths had it right all along! Unknown Author It seems counter-productive to suggest you might need to take a short break right now, but even in the peak of seasonality and incoming revenue, you still need to pay attention to your stress levels. You know when you’re starting to burn […] Written by Skip Cohen November 12, 2024October 8, 2024
Inspiration Photography Photography Education How to Personalize an Award Winning Portrait Is This Your Card? is a portrait that captures more than just a moment in time; it encapsulates the essence of a long friendship and a shared passion for the art of magic. The subject, Francesca, is the daughter of a lifelong friend, and over the years, she has delighted me with her ever-growing repertoire of […] Written by Curtis Sprague November 7, 2024August 21, 2024
Inspiration Photography Photography Education Techniques Creating Award Winning Images with the Gear You Already Own Intro by Mark Weber, M.Photog., Cr., M.Artist. CPP, Marathon Press Whenever I seek inspiration, I open one of my PPA Image Excellence or Showcase books. The variety and quality of work from so many talented photographers never cease to amaze me. These images not only inspire me but also remind me of the high standards […] Written by Rob Moorman October 29, 2024August 21, 2024
Inspiration Photography Photography Education Artistic Luxury Real Estate Photography. Breaking Paradigms Through Print Competition. As a professional commercial photographer with a strong sense of artistic integrity, I am thrilled to share the story behind some of my award-winning images. I am honored to have these images featured in the Marathon Blog. The three photos featured in this article were crafted to highlight the beauty of luxury homes, a market […] Written by Sabrina Casas October 22, 2024August 20, 2024
Business Inspiration Photography Education There Are NO Shortcuts to Quality! It’s not a new topic for me to share, but we’re into the seasonality of 2024. The kids have been back in school in many areas for a full two months, and Mom has a little time on her hands to consider an updated family portrait. Plus, she’s thinking about what to get Grandma for […] Written by Skip Cohen October 15, 2024September 10, 2024
Inspiration Marketing Photography Education Sales How to Have Gift Certificates Jump Start Your Holiday Sales Gift certificate sales are a $884 billion dollar global industry in the past couple of years and growing! 47% of Americans have at least 1 unused gift card. They are popular and you should tap into this market A quick way to do that is a “Double Your Dollars” gift card sale. This can be […] Written by Mark Weber October 8, 2024August 10, 2023
Business Holidays Inspiration Photography Education How to Create the Incredible Santa Photography Experience Years ago a Santa session only used to be a quick fast, 5-minute session that was built on low prices and high volume mentality. But then came along the understanding that there could be more to this. Something deeply meaningful. Think about it. Santa is the most magical thing to a child. The time of […] Written by Chris Fritchie September 26, 2024September 26, 2024
Inspiration Photography Photography Education How to do Star Trail Photography Star trails, they are a thing. This one was captured under a moonless, clear sky on November 9th, 2021, as a personal project. It was taken from the Bonner Pier over the Marc Basnight Bridge, which spans the Oregon Inlet. It’s at the entrance to the infamous Graveyard of the Atlantic on the Outer Banks […] Written by Steve Radcliffe September 24, 2024July 11, 2024
Inspiration Marketing Photography Education Uncategorized How to Create Pet Photography Content for Social Media Why should owners have their pets professionally photographed? Why should people hire you instead of the photographer down the street. What benefits will your clients receive by hiring you? These answers are key to your marketing and offer creative techniques instead of the constant, “book me” and “hire me” that you see throughout social media. These are […] Written by Lisa Francescon September 17, 2024June 20, 2024