Business Inspiration Photography Education How to Stretch Yourself to Grow Your Business The most successful studios are the ones that go beyond traditional marketing. They get involved in their community. They volunteer, they donate their time for causes and they do good things for other people . . . consistently. But what if you’re not typically one of those people? What if it takes all you can […] Written by Mark Weber March 21, 2023February 23, 2023
Business Inspiration Photography Education What it Takes to Have a Healthy Business Years ago when I first got into the photo industry one of the first programs I attended was on goal planning. We were asked to write down as many of our goals in a few minutes as we could. At that time my goals all revolved around improving my photography, improving the business, and how […] Written by Lori Nordstrom March 14, 2023February 16, 2023
Photography Photography Education Techniques How to Make an Award-Winning Image Intro by Mark Weber One of the great benefits of my job is I get to see a lot of beautiful images in the work I do at Marathon. I also get to meet a lot of award-winning photographers at the events I attend. Once in a while, I get an image stuck in my […] Written by Joseph Giitter March 9, 2023February 22, 2023
Photography Education Product Info Sports Photography How GotPhoto Makes Photo Jobs Easier & More Profitable Every once in a while a technology or software comes along and you wonder how you got along without it. GotPhoto is one of those programs. And with all our Spring contracts coming up, this is one you need to look at ASAP if you aren’t already using them. If you are not familiar with […] Written by Mark Weber March 7, 2023February 22, 2023
Business Marketing Photography Education Are You Ready? Every now and then I run across a quote that hits me hard. Like many of you, I too often procrastinate and then go a little nuts when I finally can’t put something off any longer. But for me it’s always little things – for many of you, it’s your core business. Do what you […] Written by Skip Cohen March 2, 2023February 28, 2023
Business Customer Satisfaction Photography Education Setting the Standard for Customer Service Intro by Skip Cohen I’m a big fan of Shep Hyken’s because he always gets me to think beyond my own business. This short post about Amazon setting the standard has become so true, and I find myself comparing so many companies to the standard Amazon has set. During this past holiday season, Amazon was […] Written by Shep Hyken February 21, 2023February 14, 2023
Charities Inspiration Photography Education Special Kids Photography Grows into Hearts and Lens and Includes a Greater Inclusive Reach Tosha Gaines said, “The world is a diverse place; however, most photographers’ portfolios do not reflect that.” Tosha’s program at Imaging USA 2023 stressed stepping out of our comfort zone to bring understanding, empathy, and appreciation for diversity into our photographic scope of service. She further said, “While most photographers are competent when it comes […] Written by Karen Dorame February 16, 2023February 15, 2023
Photography Photography Education How to Solve Your Lighting Ratios Easily In a previous blog, I discussed the need for understanding quality light through the use of natural light, constant light, and strobes. Today let’s talk about reflectors as they go hand in hand with lighting control. As a new photographer, I struggled with trying to get the shadow side of the face to not be […] Written by Mark Weber February 14, 2023January 13, 2023
Inspiration Photography Education There’s Nothing We Can’t Accomplish…Together Intro by Skip Cohen Suzette Allen’s archives are loaded with great tips, techniques, and wisdom. I didn’t have to dig back very far to have something catch my eye. She shared a post below on January 8, 2023, called #TogetherWeRise. The first section of it really hit home, but I took her comments into the […] Written by Suzette Allen February 9, 2023January 13, 2023
Inspiration Marketing Photography Education It’s Only a New Year if You Make It One! I’m always amazed at business owners who get excited over the new year and a clean slate. It’s an opportunity to start over and do things differently than you did last year. But talk is cheap, and nothing changes if you don’t! Taking a stroll through cyberspace, I asked Google about people keeping their New […] Written by Skip Cohen February 7, 2023January 13, 2023