Photography Photography Education Product Info Technology Which is Better? Mirror Camera vs DSLR? Whether mirrorless cameras or DSLRs are better depends on your specific needs, preferences, and the type of photography you plan to pursue. Both types of cameras have their own advantages and disadvantages. Regardless of which type of camera, I still tend to like a camera with a little bulk and weight. It might be because […] Written by Mark Weber May 23, 2024March 22, 2024
Business Photography Education Product Info Self Publishing Techniques What You Need to Know About ISBN, Copyright and Library of Congress Marathon serves many clients in the area of DIY (do-it-yourself) Publishing. If you’ve entered the world of DIY Publishing, you’ve probably already heard about an ISBN or International Standard Book Number. If not, here’s some helpful information. Note: I have curated this information from their respective sources: RR Bowker, US Copyright Office and Library of […] Written by Martin Pugh May 2, 2024May 2, 2024
Business Photography Education Product Info How to Offer Your Perfect Product As photographers, we have so many products to sell to our clients. From the ever-popular canvas wraps to museum-quality Bella prints, there are so many options to offer our clients today. But is there one perfect product? If I had to name one product that is the perfect product I’d have to say the album. […] Written by Mark Weber October 5, 2023July 11, 2023
Photography Education Product Info Sports Photography How GotPhoto Makes Photo Jobs Easier & More Profitable Every once in a while a technology or software comes along and you wonder how you got along without it. GotPhoto is one of those programs. And with all our Spring contracts coming up, this is one you need to look at ASAP if you aren’t already using them. If you are not familiar with […] Written by Mark Weber March 7, 2023February 22, 2023
Inspiration Photography Education Product Info How to Self Publish Introduction by Mark Weber I believe every photographer has a book in them. Sometimes it’s a personal Legacy book for their own family to treasure. For others, it’s for the world to enjoy and be inspired by. Here at Marathon, we get to see some of the most talented photographers work from all over the […] Written by Martin Pugh December 8, 2022December 7, 2022
Business Inspiration Marketing Photography Education Product Info The POWER of a Business Card In this day and age of high-tech digital and people trying to bring attention to their services, the business card is an often-overlooked gem of a business tool. The business card has been around for a long time. It’s often the first impression a potential customer has of your business. Think about it. You control […] Written by Mark Weber September 15, 2022September 15, 2022
Business Inspiration Photography Product Info Using Technology to Set Yourself Apart Intro by Skip Cohen This is a very different kind of post than we normally share here, but there are a couple of points Suzette Allen makes which is why I wanted to feature it today. It’s obviously promoting a Panasonic LUMIX camera but take it one step further. So many of you are still […] Written by Suzette Allen August 18, 2022August 18, 2022
Branding Business Marathon Marketing Moment Marketing Photography Product Info Expand Your Reach In a previous Blog/Podcast Skip Cohen and I discussed the importance of a strong brand. For some of you that might mean getting something started for the first time and for others, who are more established, it might mean reevaluating your current brand if it’s been a few years since you’ve last updated your brand. […] Written by Mark Weber June 14, 2022June 14, 2022
Photography Product Info Technology Uncategorized Choosing the Right Paper for Incredible Professional Portraits One of the most common questions I get from Marathon customers is which papers I recommend for portrait images or what are my personal favorites. Being a Fine Arts Degree graduate I am a self-admitted paper junkie. I’ve not only done a lot of research on paper but I’ve even gone so far as to […] Written by Mark Weber April 5, 2022April 5, 2022
Business Product Info Easy Add-On Sales! Intro by Skip Cohen The seasonality of the fourth quarter is on your doorstep right now, but you snooze, you lose. Sorry to throw in a little sarcasm there, but this has been an incredibly tough year. Between last year and this, most of you have experienced challenges no one could have anticipated. But something […] Written by Mark Weber October 20, 2021October 20, 2021
