Inspiration Lifestyle Photography Education Techniques How Photography Helps Mental Health Photography can have a significant positive effect on mental health. Florence Cane, one of the early Art Therapy pioneers, was one of the first visual artists to recognize the extraordinarily connected impact of art on mental health. Since then, art making, including photography, has been researched many times, concluding many mental health benefits. Here are […] Written by Carly Sullens M. Artist, CPP October 18, 2022October 13, 2022
Photo Editing Photography Photography Education Photoshop Techniques Connections – the Art of Restoration Composite Photography When I was a little girl, we had huge family reunions in the summer. Hundreds of aunts, uncles, cousins, and friends came from all over the country and sometimes the world just to visit. In the humid Indiana evenings, we all gathered in the living room of my grandparents’ house with the windows letting a […] Written by Aly Elliott September 20, 2022September 20, 2022
Inspiration Photography Photography Education Techniques How to Create Impact in Your Photography Photographers are trained to look at light and understand the mechanics of their cameras to create an excellent technical photograph. But great photographers not only take quality pictures but also tells a story and capture the mood. These photographers convey their impressions of what they are experiencing visually. This kind of self-expression creates an opportunity […] Written by Carly Sullens M. Artist, CPP September 1, 2022August 31, 2022
Photography Photography Education Techniques How to Modify Light for Maximum Impact Understanding the quality and direction of light is the core of professional photography. Understanding how to control it is critical. Sometimes that means modifying it for optimum results. This is true regardless if you shoot with the latest high-end cameras or your cell phone. The light source, quality of it, and the direction all play […] Written by Mark Weber July 21, 2022July 20, 2022
Business Marketing Techniques Separating Price from Products Just recently, Marathon’s Mark Weber and I recorded an upcoming podcast, and I talked about Beverly and Tim Walden’s goal always to create a memorable experience for each client. They’re not selling portraits but an entire event by working with them. Well, to Bev’s point in this recent Tuesday Tidbit, what are you doing […] Written by Beverly Walden May 3, 2022June 28, 2022
Business Inspiration Techniques When Was the Last Time You Did a Fire Drill? When I was a kid, every so often in school, we’d do a fire drill. The point was that by practicing what to do if there was a fire, we’d all be prepared. Even today, we get on a plane and listen to the safety pitch – seat belts, exit doors, life vests, oxygen masks […] Written by Skip Cohen April 26, 2022April 26, 2022
Business Marketing Techniques The Art of Simplicity Intro by Skip Cohen Virtually every photographer is dealing with the same challenge today, how to rebuild their brand and business as we come out of the pandemic. Sadly, too many of you are making it a more complex task than it needs to be. In this recent “Tuesday Tidbits” from Beverly Walden, […] Written by Beverly Walden April 19, 2022April 19, 2022
Business Marketing Techniques When You’ve Got an Angry Customer… Intro by Skip Cohen This post about dealing with angry customers from Shep Hyken’s archives really hit home. My frontline experience in Customer Service started many years ago at Polaroid. There was no Internet, but we were leaders in service because of our 800-line access, which back then was considered state of the art. […] Written by Shep Hyken March 31, 2022March 31, 2022
Inspiration Techniques Back to Capturing Wonderful Weddings Intro by Skip Cohen When you start to read this recent post from Suzette Allen, your first impression is going to be that it’s an infomercial for Lumix. But that’s not my intent at all. Suzette’s a perfect example of the outlook we all need to have and share going forward. Since March of 2020, […] Written by Suzette Allen December 9, 2021December 9, 2021
Techniques Looking for the Shadows Intro by Skip Cohen We don’t share a lot of technique talk here on the Marathon blog, but with life so different coming out of the pandemic, here’s an area that is so needed right now – help in your quest for creativity. Digging back through the archives of Successful-Photographer, Bob Coates’ blog, I loved […] Written by Bob Coates July 19, 2021July 19, 2021