Business Marketing Techniques The Art of Simplicity Intro by Skip Cohen Virtually every photographer is dealing with the same challenge today, how to rebuild their brand and business as we come out of the pandemic. Sadly, too many of you are making it a more complex task than it needs to be. In this recent “Tuesday Tidbits” from Beverly Walden, […] Written by Beverly Walden April 19, 2022April 19, 2022
Business Marketing Techniques When You’ve Got an Angry Customer… Intro by Skip Cohen This post about dealing with angry customers from Shep Hyken’s archives really hit home. My frontline experience in Customer Service started many years ago at Polaroid. There was no Internet, but we were leaders in service because of our 800-line access, which back then was considered state of the art. […] Written by Shep Hyken March 31, 2022March 31, 2022
Inspiration Techniques Back to Capturing Wonderful Weddings Intro by Skip Cohen When you start to read this recent post from Suzette Allen, your first impression is going to be that it’s an infomercial for Lumix. But that’s not my intent at all. Suzette’s a perfect example of the outlook we all need to have and share going forward. Since March of 2020, […] Written by Suzette Allen December 9, 2021December 9, 2021
Techniques Looking for the Shadows Intro by Skip Cohen We don’t share a lot of technique talk here on the Marathon blog, but with life so different coming out of the pandemic, here’s an area that is so needed right now – help in your quest for creativity. Digging back through the archives of Successful-Photographer, Bob Coates’ blog, I loved […] Written by Bob Coates July 19, 2021July 19, 2021
Techniques Technology The Magic of Technology Intro by Skip Cohen I love to create – taking life and turning it into art! We rarely share a “how-to” post, especially about image manipulation, but this one from Suzette Allen is perfect. It deserves to be shared beyond her blog, “Suzette Says.” Her quote at the top says it all, but it got […] Written by Suzette Allen April 14, 2021April 14, 2021
Business Techniques Kids and Portraiture – Five Perfect Tips for Parents Intro by Skip Cohen As I’ve written so many times before, it’s incredible how much great content there is on the Internet, especially if you do a little searching on the movers and shakers’ websites in our industry. I found this gem in Kay Eskridge’s archives and loved it for two reasons. First, I’m hoping […] Written by Kay Eskridge February 22, 2021February 22, 2021
Techniques Studio Lighting Basics Intro by Skip Cohen We don’t share “how-to” technique very often on the Marathon Blog, but today’s lighting tips, thanks to Suzette Allen, are perfect for a couple of reasons. First, we’re all still dealing with downtime, and her tips are perfect for so many of you to raise the bar on your technique with […] Written by Suzette Allen February 18, 2021February 18, 2021
Inspiration Techniques Missing the Right Point of Focus? Every Sunday, on my own blog, I go off the topic of business and marketing. It’s the one day of the week I share whatever it is I’m feeling. Sometimes I hit one out of the park; other times, I miss the ball completely. I recently shared this post and got some nice feedback. Based […] Written by Skip Cohen January 21, 2021January 21, 2021
Inspiration Techniques Time to Take Out Those Long Lenses Intro by Skip Cohen This is a little different kind of post I wanted to share here today, but it’s so relevant. Regardless of what gear you own or usually shoot with, my good buddy Bob Coates got me thinking about shooting with long lenses. Here’s my point – while most of you are portrait […] Written by Bob Coates November 16, 2020November 16, 2020
Photo Editing Techniques Adding Signatures, Logos, Text and More in Photoshop…in seconds! Intro by Skip Cohen This is a very different post from what we usually share because it’s a “how-to” Photoshop piece from Suzette Allen’s archives. We’re all doing things a little differently since the pandemic, but we’re also doing new kinds of projects because we’ve had time on our hands. Suzette Allen has several different […] Written by Suzette Allen July 6, 2020July 6, 2020