Business Customer Satisfaction Photography Education Making Sure Your Customers Know You Care Your customers don’t care how much you know, until they know how much you care! Damon Richards If you want to stand out today, exceed expectations. I know the pandemic started this fiasco, and everyone is short on staff, but there’s still a point where we’ve earned the right as consumers to feel the love! […] Written by Skip Cohen October 25, 2022October 18, 2022
Business Inspiration Photography Education Removing Guilt from Your Money Mindset Intro by Skip Cohen I love this post from Sara Petty recently. It’s very different from the usual marketing and business posts we share. But it’s right on target for helping you build a stronger foundation for your business – starting with your own mindset. Why are you in business? Why are you working so […] Written by Sarah Petty October 20, 2022October 13, 2022
Inspiration Lifestyle Photography Education Techniques How Photography Helps Mental Health Photography can have a significant positive effect on mental health. Florence Cane, one of the early Art Therapy pioneers, was one of the first visual artists to recognize the extraordinarily connected impact of art on mental health. Since then, art making, including photography, has been researched many times, concluding many mental health benefits. Here are […] Written by Carly Sullens M. Artist, CPP October 18, 2022October 13, 2022
Branding Business Marketing Photography Education The Importance of Creating a Brand Name for Your Small Business Part 2 “The definition of branding is the marketing practice of creating a name, symbol or design that identifies and differentiates a product from other products.” (Entrepreneur – Small Business Encyclopedia 2017) Beyond having a memorable logo, business card, website or social media platform, good branding increases the value of the business giving you, your staff and […] Written by Mary Fisk-Taylor October 13, 2022October 13, 2022
Branding Business Marketing Photography Education The Importance of Creating a Brand Name for Your Small Business Part 1 Owning and operating a photography business is as diverse as the art of photography itself. There are so many styles, concepts, mediums and genres of photography that there truly is no limit. However, I believe in order to maintain a profitable, sustainable and satisfying business in a creative field, there are some key elements that […] Written by Mary Fisk-Taylor October 11, 2022October 7, 2022
Business Inspiration Photography Education How to Get Your Enthusiasm and Passion Back How far will enthusiasm and passion take you? Think about it. How many times have we seen athletes who had all sorts of talent but lacked motivation so they struggle? Then there are the Rudy’s of Notre Dame football or Michael Jordon of the Bulls who were willing to do whatever it takes to just […] Written by Mark Weber October 6, 2022October 3, 2022
Business Inspiration Lifestyle Photography Education The Creative Process: You Don’t Need Permission Intro by Skip Cohen I love this post Suzette Allen shared recently because it hits on a topic near and dear to so many of us. With all the challenges in business and our personal lives, we forget to take time to be creative. We’re always working on a deadline, and as soon as we’re […] Written by Suzette Allen October 4, 2022October 3, 2022
Business Inspiration Marketing Photography Education Down to the Wire – Stop the Madness Don’t rush me – I’m waiting for the last minute! Anonymous I was leafing through the Acorn catalog, and the quote above was about a t-shirt, and it hit me because it’s ME! So often, I’m rushing to make a deadline. And while I rationalize by believing I do my best work under pressure, that’s […] Written by Skip Cohen September 29, 2022September 26, 2022
Business Marketing Photography Education The Discount Dilemma Intro by Skip Cohen If you’re not subscribing to Bev Walden’s Tuesday Tidbits, you’re missing one of the best marketing newsletters in the business. This recent post hit on the challenge of discounting and why you need to look for things of added value to include rather than just discounting. Years ago, while living in Ohio, […] Written by Beverly Walden September 27, 2022September 23, 2022
Business Customer Satisfaction Inspiration Photography Education Living Up To a Higher Standard of Service Intro by Skip Cohen As we head into the seasonality of 2022, and in fact, every day of the year, you need to set the highest standards of service. They need to be all-inclusive, from how you communicate with your clients to keeping your promises, exceeding expectations, and the quality of the finished product. Think […] Written by Shep Hyken September 22, 2022September 22, 2022
