Business Inspiration Marketing Photography The Evolution of Senior Photography Part 2 Part 2 I think everyone understands that the Senior Photography market has changed and evolved into something different these days. There are a lot of photographers trying to figure out how to adapt everything from their marketing campaigns to the style of photography they offer and in some cases the prices they charge. […] Written by Mark Weber May 19, 2022May 19, 2022
Business Inspiration Marketing Photography The Evolution of Senior Photography Part 1 I think everyone understands that the Senior Photography market has changed and evolved into something different these days. There are a lot of photographers trying to figure out how to adapt everything from their marketing campaigns to the style of photography they offer and in some cases the prices they charge. I recently did […] Written by Mark Weber May 17, 2022May 17, 2022
Inspiration Photo Editing Photography Fabulous Tips for Higher Print Scores from PPA Judge Keith Howe Part II Whether you are new to print competition or experienced, we all want to know how to maximize our images to get the highest score in print competition. I decided to go direct to the source and tap into one of PPA’s most respected print judges – Keith Howe. He and his wife Holly own and operate […] Written by Mark Weber May 12, 2022June 28, 2022
Inspiration Photo Editing Photography Fabulous Tips for Higher Print Scores from PPA Judge Keith Howe Part I Whether you are new to print competition or experienced, we all want to know how to maximize our images to get the highest score in print competition. I decided to go direct to the source and tap into one of PPA’s most respected print judges – Keith Howe. He and his wife Holly own and operate […] Written by Mark Weber May 10, 2022June 28, 2022
Business Inspiration Seven Tips for Easing the Frustration of Tax Season Intro by Skip Cohen There’s an incredible amount of helpful information hanging out there in cyberspace, and it’s waiting for you. Sarah Petty’s “Joy of Marketing” blog is one of the best, and if you know Sarah, she never does anything halfway! She and I once got into a small argument, (during lunch, so no […] Written by Sarah Petty May 5, 2022June 28, 2022
Business Marketing Techniques Separating Price from Products Just recently, Marathon’s Mark Weber and I recorded an upcoming podcast, and I talked about Beverly and Tim Walden’s goal always to create a memorable experience for each client. They’re not selling portraits but an entire event by working with them. Well, to Bev’s point in this recent Tuesday Tidbit, what are you doing […] Written by Beverly Walden May 3, 2022June 28, 2022
Inspiration Photo Editing Photography 10 Reasons Why It’s OK to Manipulate Your Photos What is Photo Manipulation Altering your photo in any way is a form of photo manipulation, from composite and photo painting to simple hue and lighting adjustments. Photo manipulation can be done in-camera, such as double exposure or post-editing in a dark room or digital editing software program. Photo Manipulation and editing are integral […] Written by Carly Sullens M. Artist, CPP April 28, 2022April 28, 2022
Business Inspiration Techniques When Was the Last Time You Did a Fire Drill? When I was a kid, every so often in school, we’d do a fire drill. The point was that by practicing what to do if there was a fire, we’d all be prepared. Even today, we get on a plane and listen to the safety pitch – seat belts, exit doors, life vests, oxygen masks […] Written by Skip Cohen April 26, 2022April 26, 2022
Business Inspiration Marketing Technology Must Do’s for Less Stress/Peace of Mind in the New Year Intro by Skip Cohen Well, the new year is well underway, but at the same time, we’re just coming out of the “slow season.” Wandering through the Photofocus archives I found this gem by my buddy Levi Sim. It couldn’t be more appropriate through the rest of the year, and continuity into your future as […] Written by Photofocus April 21, 2022June 28, 2022
Business Marketing Techniques The Art of Simplicity Intro by Skip Cohen Virtually every photographer is dealing with the same challenge today, how to rebuild their brand and business as we come out of the pandemic. Sadly, too many of you are making it a more complex task than it needs to be. In this recent “Tuesday Tidbits” from Beverly Walden, […] Written by Beverly Walden April 19, 2022April 19, 2022