Business Management Tips from Santa Claus I’ve never been a big fan of business motivational books, but my wife, Sheila, used to work in HR at Akron Children’s Hospital and over the years she accumulated the full set of just about everything Walk the Talk published. I was reading The Leadership Secrets of Santa Claus. There are a group of great authors involved, but it’s […] Written by Skip Cohen April 9, 2018April 9, 2018
Inspiration Techniques When Storytelling is on Steroids Intro by Skip Cohen All of you are storytellers, whether it’s with a single portrait, an album, video or hybrid slideshow. The post is from Suzette’s archives and it was early on in her career of expanding into video and hybrid presentations, (combining still images, short video clips, and great music.) But here are the […] Written by Suzette Allen April 5, 2018April 5, 2018
Business Converting Inquiries into Booked Sessions Intro by Skip Cohen This post from Nicole Begley’s “Hair of the Dog” Blog is perfect for this time of year. We’re coming out of the slow season, and as business starts to ramp up, every photographer wants to convert every call and email inquiry into a paid session. So the phone starts ringing and […] Written by Nicole Begley April 2, 2018April 2, 2018
Business Step it up! Intro by Skip Cohen I found this post in Bev Walden’s archives and she’s so on point about the importance of all of us stepping up our game. In fact, it was purely coincidental, but I also led off with a quote from Michael Jordan on a post of my own last week on the same […] Written by Beverly Walden March 28, 2018March 28, 2018
Business Should You Hire an Additional Employee? Intro by Skip Cohen I ran across this very short post in Sarah Petty’s archives, which also had a link to an online resource, but it was no longer active. However, her point about hiring is perfect for this time of year, as many of you anticipate business ramping up. Well, I started thinking about […] Written by Sarah Petty March 26, 2018March 26, 2018
Inspiration Lifestyle Comfort Zones Intro by Skip Cohen It’s time to welcome a new member to Marathon’s blog family, Suzette Allen. She’s a photographer, videographer, writer, educator and a great friend to so many of us in the industry. She’s also considered the Queen of Hybrid, pushing all of us to be more creative in our slideshows and be […] Written by Suzette Allen March 19, 2018March 19, 2018
Business One Trait That Makes a Great Salesperson Intro by Skip Cohen As Spring Seasonality, one of the busiest times of year, starts to ramp up I ran across this gem in Beverly Walden’s archives. You’re working hard to create the finest images of your career thus far, but it means little if you can’t sell your services and in turn your photographs. […] Written by Beverly Walden March 14, 2018March 14, 2018
Business Charities Making a Charitable Donation of Your Services? What Part is Tax Deductible? Intro by Skip Cohen There’s so much great content on the Internet, often hiding in the archives of some of the most respected artists in the industry. I found this in Nicole Begley’s archives for her “Hair of the Dog” blog. The timing is perfect. We’re right in the heat of tax season and […] Written by Nicole Begley March 7, 2018March 7, 2018
Business The Perfect Time to Do a Business Plan – NOW! The Perfect Time to Do a Business Plan – NOW! Intro by Skip Cohen The Joy of Marketing is Sarah Petty’s blog and it’s filled with great content. I discovered another gem recently while taking a scroll through her archives. For most of you it’s still “slow season,” but as I’ve written so many times […] Written by Sarah Petty March 5, 2018March 5, 2018
Techniques What’s the Best Lens for Pet Photography? Intro by Skip Cohen This is a very different post from what we normally share on the Marathon Blog, but it’s so loaded with great content and tips. Nicole Begley’s blog, Hair of the Dog, is all about pet photography. There’s a lot of great content, all timeless in its relevance to helping you become […] Written by Nicole Begley February 28, 2018February 28, 2018
