Business Inspiration Photography Education Uncategorized Stop Flying Solo! Coming together is a beginning,staying together is progress,and working together is success!Henry Ford It’s a relatively short post but packed with a few suggestions to help you think through partnerships with other business entities. Money, for most businesses is tight, but you don’t have to pay top dollar for everything you’d like to do. As […] Written by Skip Cohen February 13, 2024January 11, 2024
Business Customer Satisfaction Uncategorized Are You Delivering a Great Experience? Intro by Skip Cohen In a world where customers have hundreds, if not thousands, of choices to make in how, when, and who they purchase products and services from, your not-so-secret weapon is Customer Service. Shep Hyken is one of the best authorities in the world regarding every aspect of Customer Service. In this recent […] Written by Shep Hyken August 1, 2023August 1, 2023
Customer Satisfaction Marketing Photography Uncategorized Five Great Things to Say to an Upset Customer Intro by Skip Cohen There’s so much great content in Shep Hyken’s blog archives. Setting the highest possible standard for Customer Service is your not-so-secret weapon to give you a leadership reputation in your community. I grew up in Customer Service in Polaroid back in the 70s. The SX-70 had come out and those first […] Written by Shep Hyken May 23, 2023April 13, 2023
Business Marketing Photography Education Uncategorized Write it Down Intro by Mark Weber I love Lori Nordstrom’s point in today’s post – write it down. One of the earliest lessons I learned in my career was to identify a goal and write it down. Then make a plan to accomplish that goal. A goal without a plan is like a ship without a rudder. […] Written by Lori Nordstrom March 30, 2023February 28, 2023
Inspiration Photography Photography Education Uncategorized 3 Quick and Easy Ways to Improve Your Photography Today Photography can be frustrating when you feel like you’re not improving your skills. The good news, you can make big improvements to your photos by making small changes. In this post, I’m going to share my top three quick hacks to help take your photography game up a notch. These tips will help you take […] Written by Carly Sullens M. Artist, CPP January 31, 2023January 11, 2023
Marketing Photography Education Uncategorized It’s All About Simplicity Intro by Skip Cohen Bev Walden knocks it out of the park with this post on simplicity. And the timing couldn’t be better as we approach a new year. “Simplicity” is a tough challenge. Years ago, I was honored to spend some time with Senator Howard Baker. He told me a story about a letter […] Written by Beverly Walden December 20, 2022December 20, 2022
Business Inspiration Marathon Marketing Moment Marketing Photography Uncategorized Fabulous Fall Families Don’t look now but it’s not too early to start planning your campaigns for family photography. All signs point to potentially the best opportunity to attract these sessions. You don’t want to miss out as the 4th quarter success is absolutely critical for your business. I invited my friend and industry educator Lori Nordstrom to join […] Written by Mark Weber July 19, 2022July 14, 2022
Photography Product Info Technology Uncategorized Choosing the Right Paper for Incredible Professional Portraits One of the most common questions I get from Marathon customers is which papers I recommend for portrait images or what are my personal favorites. Being a Fine Arts Degree graduate I am a self-admitted paper junkie. I’ve not only done a lot of research on paper but I’ve even gone so far as to […] Written by Mark Weber April 5, 2022April 5, 2022
Business Photography Uncategorized You Don’t Need a Studio to Create Portraits All Year Long – Part I of 2 Intro by Skip Cohen Sarah Petty’s Joy of Marketing blog should be required reading for every photographer in business! It’s jam-packed with great content. Sarah never slows down on giving back to the business community. Over the years, at hundreds of workshops I’ve attended, presented at, or worked on as a corporate sponsor, I’m always […] Written by Sarah Petty March 23, 2022March 25, 2022
Marketing Uncategorized An Old Lesson From a Hot Dog Vendor “A person who stops marketing to save money is a person who stops his clock to save time!” Henry Ford Every year or so I share the business anecdote below. I’m sharing it now because today’s challenges are making it more appropriate than ever. I keep running into photographers who are living examples of […] Written by Skip Cohen March 9, 2022March 9, 2022
