Business Lifestyle Rebalance Your Life Intro by Skip Cohen Bev Walden recently shared this post in her Tuesday Tidbits email blast, and it hit me hard. The last year had an impact on all of us, and for the most part, it was draining. Well, Bev’s timing couldn’t be better with her points below. It’s time to start filling our […] Written by Beverly Walden July 7, 2021July 7, 2021
Business Marketing The Customer Experience – Your Best Marketing Intro by Skip Cohen We all have our heroes in this industry, photographers who we follow because of their skillset, passion, and ability to excite us with their creativity. Well, when it comes to service, marketing, and building a business, Shep Hyken is one of my heroes. He’s regularly sharing precious information on his blog, […] Written by Shep Hyken June 30, 2021June 30, 2021
Business Four Small Changes for Your Business Intro by Skip Cohen Looking back over the years, the Internet has pretty much changed everything in my life. It’s always there, starting with the way each day begins – checking email. Now and then, there’s a gem in my inbox – that’s what happens when you’re on Sarah Petty’s mailing list. She never disappoints! […] Written by Sarah Petty June 28, 2021June 28, 2021
Business Scaling the Wall of Authentication Intro by Skip Cohen As you read this short post below, keep in mind that Suzette Allen wrote it eight years ago! The thing that hit me is that as much as things change, some things never change. Our phones have become permanent appendages to our bodies – almost as essential as our arms or […] Written by Suzette Allen June 25, 2021June 25, 2021
Business Do You Know How to Sell? Intro by Skip Cohen Bev Walden’s email blast, “Tuesday Tidbits,” never disappoints. So, make it a point to get her on your radar, and then start taking full advantage of the wisdom she shares with each piece. It’s not rocket science, just good solid common-sense business skills that are tried and true ingredients to Walden […] Written by Beverly Walden June 7, 2021June 7, 2021
Business Marketing A Great Business Card Never Dies Intro by Skip Cohen Life has changed for all of us, but I’m not referring to the pandemic, but technology. Despite that, business cards are still alive and well. Regardless of whether you create a printed card or digital online video piece – the concept of creating a reminder of who you are is more […] Written by Chamira Young June 4, 2021June 4, 2021
Business Marketing Treat Your Current Customers Better Than Your New Customers Intro by Skip Cohen I love this post from Shep Hyken’s archives because it hits so close to home with so many photographers. Everybody is always talking about finding new customers, but they regularly forget about their old ones! Each of you has a database of past clients, and coming out of the pandemic especially, […] Written by Shep Hyken May 27, 2021May 27, 2021
Business The Benefit of Sailing in Rough Seas I recently shared a post on my blog based on an old African proverb: “Smooth seas don’t make skilled sailors.” When business is good, we rarely react to the need to examine workflow, pricing, customer response time, etc. We assume all is well and never look at how we’re running our business. But when business is […] Written by Skip Cohen May 24, 2021May 24, 2021
Business Marketing Using Suggestions to Build Sales Intro by Skip Cohen Bev and Tim Walden have spent years building their strategy for successful sales. While it starts with an incredible product because of their skillsets, it closes with understanding client behavior and creating a foundation of trust. Bev’s put together an e-book of Selling with Suggestions. While the book usually sells for […] Written by Beverly Walden May 17, 2021May 17, 2021
Business Wedding Photographers: A Guide for Dealing with the Challenges of Coronavirus: Part Three Intro by Skip Cohen I shared Bryan Caporicci’s post in three parts because there’s so much to think about, and each section has covered a different aspect of dealing with cancellations. But at the very end, Bryan wrote about the importance of connecting with your clients. He wrote: No matter how you reach out to […] Written by Bryan Caporicci May 13, 2021May 13, 2021