Photography Education Photoshop Techniques HDR the Easy Way Have you ever wondered how photographers create those incredible images that seemingly defy all exposure capture? That is called High Dynamic Range Images. And while my camera has that option built into it, I find that I like the results that I get using a software I purchased through a company called Photomatix –https://www.hdrsoft.com/index.html They […] Written by Mark Weber December 15, 2022December 15, 2022
Inspiration Photography Education Techniques How to Develop Your Own Style to Stand Out Intro by Skip Cohen This is one of my favorite posts Bev Walden has written. Everything she shares in her Tuesday Tidbits email blast is ALWAYS on point, but this one on “Style” hit home. From finding ways to separate yourself from your competitors to stay focused on what’s in your heart to never stop […] Written by Beverly Walden October 27, 2022October 20, 2022
Inspiration Lifestyle Photography Education Techniques How Photography Helps Mental Health Photography can have a significant positive effect on mental health. Florence Cane, one of the early Art Therapy pioneers, was one of the first visual artists to recognize the extraordinarily connected impact of art on mental health. Since then, art making, including photography, has been researched many times, concluding many mental health benefits. Here are […] Written by Carly Sullens M. Artist, CPP October 18, 2022October 13, 2022
Photo Editing Photography Photography Education Photoshop Techniques Connections – the Art of Restoration Composite Photography When I was a little girl, we had huge family reunions in the summer. Hundreds of aunts, uncles, cousins, and friends came from all over the country and sometimes the world just to visit. In the humid Indiana evenings, we all gathered in the living room of my grandparents’ house with the windows letting a […] Written by Aly Elliott September 20, 2022September 20, 2022
Inspiration Photography Photography Education Techniques How to Create Impact in Your Photography Photographers are trained to look at light and understand the mechanics of their cameras to create an excellent technical photograph. But great photographers not only take quality pictures but also tells a story and capture the mood. These photographers convey their impressions of what they are experiencing visually. This kind of self-expression creates an opportunity […] Written by Carly Sullens M. Artist, CPP September 1, 2022August 31, 2022
Photography Photography Education Techniques How to Modify Light for Maximum Impact Understanding the quality and direction of light is the core of professional photography. Understanding how to control it is critical. Sometimes that means modifying it for optimum results. This is true regardless if you shoot with the latest high-end cameras or your cell phone. The light source, quality of it, and the direction all play […] Written by Mark Weber July 21, 2022July 20, 2022
Business Marketing Techniques Separating Price from Products Just recently, Marathon’s Mark Weber and I recorded an upcoming podcast, and I talked about Beverly and Tim Walden’s goal always to create a memorable experience for each client. They’re not selling portraits but an entire event by working with them. Well, to Bev’s point in this recent Tuesday Tidbit, what are you doing […] Written by Beverly Walden May 3, 2022June 28, 2022
Business Inspiration Techniques When Was the Last Time You Did a Fire Drill? When I was a kid, every so often in school, we’d do a fire drill. The point was that by practicing what to do if there was a fire, we’d all be prepared. Even today, we get on a plane and listen to the safety pitch – seat belts, exit doors, life vests, oxygen masks […] Written by Skip Cohen April 26, 2022April 26, 2022
Business Marketing Techniques The Art of Simplicity Intro by Skip Cohen Virtually every photographer is dealing with the same challenge today, how to rebuild their brand and business as we come out of the pandemic. Sadly, too many of you are making it a more complex task than it needs to be. In this recent “Tuesday Tidbits” from Beverly Walden, […] Written by Beverly Walden April 19, 2022April 19, 2022
Business Marketing Techniques When You’ve Got an Angry Customer… Intro by Skip Cohen This post about dealing with angry customers from Shep Hyken’s archives really hit home. My frontline experience in Customer Service started many years ago at Polaroid. There was no Internet, but we were leaders in service because of our 800-line access, which back then was considered state of the art. […] Written by Shep Hyken March 31, 2022March 31, 2022
