Getting Your Business Started
Intro by Skip Cohen Years ago at a workshop in Ohio, I heard Jerry Ghionis talk about running a business as an artist. I’m paraphrasing…
Know Your Clients
Intro by Skip Cohen Lori Nordstrom has written a lot about understanding the needs of your clients by identifying your own experiences with various vendors.…
Stop Dreaming and Start Doing… But Where Do I Start?
I hear from so many photographers who are ready to go from “portfolio building” to getting their business started, and even from established photographers who…
Identify Your Target Client
Have you ever been to an archery shoot and watched the painstaking steps an archer follows before releasing his or her arrow? Carefully, the three…
Identify Your Target Client
by Lori Nordstrom Have you ever been to an archery shoot and watched the painstaking steps the archer follows before letting loose his or her…
