Inspiration Photography Photography Education How to Challenge Yourself to Do Something Photographically Different Even the most seasoned photographers can fall into routines—shooting the same subjects, using familiar gear, or editing with a tried-and-true formula. Comfort can be rewarding, but it can also become a creative plateau. Challenging yourself to do something photographically different isn’t just a way to keep things fresh—it’s a vital practice for growth and discovery. […] Written by Mark Weber October 2, 2025June 26, 2025
Business Holidays Marketing Photography Education Time to Think About Your Holiday Card for 2025! At least once a year, I do my best to remind you about one of the easiest and most effective marketing tools you have: holiday cards. Many of you offer holiday cards to your clients, but I’m writing about your personal card for this year. There are many of you who just don’t get it. […] Written by Skip Cohen September 30, 2025August 19, 2025
Business Holidays Marketing Photography Education The Hidden Value of Gift Cards: Why Every Business Should Offer Them In a world where convenience often drives purchasing decisions, gift cards have become a staple of modern commerce. Whether tucked into a birthday card, sent via email, or used as a holiday stocking stuffer, gift cards offer a flexible and popular option for consumers. But if you’re a business owner, you might be wondering—are they […] Written by Mark Weber September 25, 2025September 22, 2025
Inspiration Photography Photography Education How a New Perspective Can Change a Portrait Introduction by Mark Weber, M.Photog., Cr., M. Artist., CPP – Marathon Press One of the best resources we have as photographers for education and inspiration is the PPA Imaging Excellence and PPA Showcase books. As a longtime professional photographer, I’ve turned to these books often for fresh ideas, creative motivation, and as a reminder of […] Written by Alvaro Balderas September 23, 2025July 2, 2025
Photography Photography Education How to Prepare for Wildlife Photography I will open this article with a warning and admission of my own ignorance. When dealing with wildlife you must understand that your experience will be different with every encounter and in every different location. The most important thing with wildlife photography is common sense. Common sense IS a sense – an intuition on animal […] Written by Paul McDermott September 18, 2025September 18, 2025
Inspiration Lifestyle Photography Education Controlling the Noise in Our Lives With the insanity in the world, cyberspace has become jam-packed with people exhibiting troll-like behavior. They hide behind the anonymity of their computer screens and if they’re not in your face with their information, they’re working to attack your opinion. Years ago I wrote a post called “The Rules of Engagement.” Today, while everything I […] Written by Skip Cohen September 16, 2025August 19, 2025
Inspiration Photography Photography Education How Doing Different Types of Photography Can Make You Better The first time I photographed jewelry, I saw myself in it—literally. Reflections, tiny details, and high expectations taught me that even with years of experience, there’s always more to learn. I came into product photography with a solid foundation from my portrait work. I knew how to use my camera, shape light, and compose an […] Written by Carly Sullens M. Artist, CPP September 11, 2025September 10, 2025
Holidays Photography Education Product Info Are Holiday Cards Still Relevant? The short answer to the question if holiday cards are still relevant, and worth sending, is . . . yes! Why, in this digital world where people take the quick, easy and inexpensive way that digital affords? 1. They Make People Feel Remembered In a world of emails and texts, a physical card feels personal. It […] Written by Mark Weber September 9, 2025September 8, 2025
Inspiration Photography Photography Education How to Create an Incredible Architectural Portrait “Dwelling in Dusk” was created for clients who designed and built the luxurious estate-style home in the image. The husband built this to be their primary residence with a large amount of the custom features selected and designed by his wife. Its blend of modern and classic elements were absolutely stunning inside and out. They […] Written by Katharine Gann September 4, 2025June 23, 2025
Business Inspiration Marketing Photography Education How to Know What Your Photography is Worth? One of the things I’ve noticed that new photographers struggle with most, is how to price their work. I admit when we opened our studio (back in the dark ages when we chiseled pictures onto stone tablets) we checked what the other three studios in town were charging. Then we priced ourselves just a little […] Written by Holly Howe August 28, 2025May 16, 2025
