Charities News/Notes Congratulations to PPA Charities Congratulations to PPA Charities for its outstanding accomplishments in 2013! At the recent PPA Charities Celebration Gala at Imaging USA in Phoenix, the PPACH Trustees presented a first-time donation of $20,000 to Dando Amor, a non-profit organization providing aid to orphans, working in Ecuador and Africa. In 2013, Dando Amor, led by PPA members Travis and […] Written by Marathon Press February 2, 2014February 2, 2014
Business Marketing The Importance of Education — See for Yourself at Imaging USA! There are a ton of talented photographers out there. All you have to do is Google search the word “photographers” and it’s amazing the talent you’ll find. Now put yourself in the shoes of your potential customer. Can you imagine how confusing it must be for the public to choose a photographer? Who do you […] Written by Marathon Press December 22, 2013December 22, 2013
Polls Business Improvement Poll Every business owner could use a little help now and then. What areas do you need to improve your skills in? Take our business improvement poll and comment on how you plan to develop these skills. [polldaddy poll=7370558] Written by Marathon Press September 4, 2013September 4, 2013
Business Marketing What Do You Know About Framing? Successful studio owners recognize that many new photographers are losing out on profits that can be generated by frame sales, simply because they don’t know how to sell them or even some of the most basic vocabulary used in the world of retail framing. Here’s a great resource from PictureFrameGuys.com: Their “Picture Frame Glossary” will help […] Written by Marathon Press April 10, 2013April 10, 2013
Business 25 Biggest Landscaping Mistakes So many photographers operate their businesses from home today, and many are paying lots of attention to how they decorate the interior of their studios. This is very important, but sometimes they forget that it’s also important to decorate the exterior of their homes. After all, when you invite clients to your home, you want […] Written by Marathon Press March 12, 2013March 12, 2013
Business Managing a Business Through a Perfect Storm: PPA Members Share How PPA Members share how Marathon's Marketing Advantage Program and PPA's Studio Management Services helped their photography studio. Written by Marathon Press March 5, 2013March 5, 2013
Polls What is Most Important to You When Choosing a Website for Your Business? With so many options, features and benefits out there offered by website providers, which one is most beneficial to your business? Why is it so important? What is most important to you when choosing a website for your business? Written by Marathon Press August 7, 2012August 7, 2012
Technology Search Engine Optimization – It’s the Little Things By Ronny Hamida Five years ago, a typical photographer could care less about search engine optimization (SEO). Those that did care about it, however, have seen not only the great results, but the time and costs involved with it as well. True, SEO is not usually a one-time process — It’s an on-going technique that […] Written by Marathon Press July 3, 2012July 3, 2012
Polls Which Product Line Earns You the Most Money Per Session? Looking at all of the product lines that you offer in your photography business, which one do you find makes the most money per session? Is that the only product line you offer? Do you have a close runner up? Comment below and let us know. Which product line earns you the most money per […] Written by Marathon Press June 19, 2012June 19, 2012
News/Notes Marathon and Pro Photo Deals Contest We have teamed up with Pro Photo Deals to offer you a fun contest with a grand prize worth $1200! That’s right, we are giving away a Branding Essentials Package to one lucky winner along with $25,000 in gift certificates. To enter, Click Here and submit an image that best represents your brand. The more […] Written by Marathon Press May 23, 2012May 23, 2012
