Marketing Photography Education Sales How to Start a Newborn Program Whether you are currently a newborn photographer, have considered photographing newborns, or the thought of photographing a baby freaks you out… as a photographer, you have more than likely been asked to photograph a newborn session at one point or another. Even if you never want to “specialize” in photographing newborns, if you are a […] Written by Lori Nordstrom April 27, 2023March 1, 2023
Inspiration Photography Photography Education How to Beat Burnout I’m willing to bet 99% of us got into photography because we love it. How great is it to have a job you love and can’t wait for each new day? But the reality is, no matter how much we love any job, there will be days when we are exhausted and burnt out. Through […] Written by Holly Howe April 25, 2023March 22, 2023
Photography Education Photoshop Techniques How to Get Started in Digital Painting Digital painting gives you the freedom to explore and try new things. Cameras are very good at capturing a scene in the present moment. Digitally photo painting can also expand the scene to express how the scene made us feel and what we imagined. As a concept artist, I understand the need to augment photography […] Written by Carly Sullens M. Artist, CPP April 20, 2023March 22, 2023
Inspiration Marketing Photography Education One Tool to Capture Seasonality A month ago, I shared this on my own blog – just to make a point. I was pleasantly surprised at the comments from people who jumped on the idea of doing comparison shots of their own. It’s a great way to draw people into reminding them what you do best – capture memories! There’s […] Written by Skip Cohen April 18, 2023April 13, 2023
Marketing Photography Education Sales How Will You Market to Attract New Clients? There are many ways to market to new mommies and moms-to-be, however, over the years, networking has remained the number one way to get in front of targeted, qualified clients. Networking with and through past clients is always my go-to place to begin. If I am starting something new I will make personal phone calls […] Written by Lori Nordstrom April 13, 2023February 28, 2023
Branding Business Photography Education What’s the Name of Your Business? Intro by Skip Cohen I love this post from Sarah Petty because it hits on a topic people rarely talk about – what do I call my business? I’m literally talking about the name your business is going to be known by. Everyone likes something catchy and something that can quickly become top-of-mind awareness when […] Written by Sarah Petty April 11, 2023March 21, 2023
Inspiration Photography Photography Education How to Do Gender-Inclusive Posing When I first learned photography 6 years ago, I took as many classes as possible. I sought out experts and tried to learn everything from lighting, editing, marketing, and posing. I remember being taught how to pose a female. The goal of female posing was to strive to shape her body into an ‘S’ curve […] Written by Carly Sullens M. Artist, CPP April 6, 2023April 10, 2023
Photo Editing Photography Photography Education How to Take Better Landscape Images Landscape photography can be done with any camera and any lens. From your smartphone camera to your high-end pro camera, you can create some of your best images. Regardless of what you use to capture your images, you need to find something interesting to photograph. Here in Nebraska, It could be a single tree in […] Written by Mark Weber April 4, 2023February 28, 2023
Business Marketing Photography Education Uncategorized Write it Down Intro by Mark Weber I love Lori Nordstrom’s point in today’s post – write it down. One of the earliest lessons I learned in my career was to identify a goal and write it down. Then make a plan to accomplish that goal. A goal without a plan is like a ship without a rudder. […] Written by Lori Nordstrom March 30, 2023February 28, 2023
Business Marketing Photography Education Seniors and a BOGO You Don’t Want to Miss When I think back to my days as a high school senior, things were so different. To begin with, everybody looked the same, wore the same outfit, and all the images were black and white. And there was no promotional material announcing that we’d graduated. Yes, parties and invitations were sent out, but not very […] Written by Skip Cohen March 28, 2023March 22, 2023