Inspiration Marketing Photography Education Could Your Response Time be Faster? Over the last few years I’ve been surprised at how slow so many business owners are to respond to an email or voicemail. And I’ve heard virtually every excuse for why an email went to spam, or a completed contact form on a website never reached its destination. Here’s my point – One of your […] Written by Skip Cohen May 28, 2024April 29, 2024
Photography Photography Education Product Info Technology Which is Better? Mirror Camera vs DSLR? Whether mirrorless cameras or DSLRs are better depends on your specific needs, preferences, and the type of photography you plan to pursue. Both types of cameras have their own advantages and disadvantages. Regardless of which type of camera, I still tend to like a camera with a little bulk and weight. It might be because […] Written by Mark Weber May 23, 2024March 22, 2024
Inspiration Photography Photography Education How a Self Portrait Project became Award Winning In an effort to take creative breaks from my client’s work, I started experimenting with self-portraits as a way to express myself creatively as an artist and learn new techniques. I’m inspired by visuals that unpack emotions and ideas with symbolism and a surreal twist. I created True Colors as a personal rendition of the […] Written by Tonya Wilhelm May 21, 2024March 26, 2024
Marketing Photography Education How to Have a Successful High School Senior Season Intro by Mark Weber M.Photog., Cr., M. Artist, CPP Every year there is a new group of students who have reached an important milestone in life – their high school graduation. While the industry has changed, what hasn’t is their excitement, dreams and hope for a successful future. Each student has their own personality and […] Written by Jessica Baer May 14, 2024March 14, 2024
Inspiration Photography Photography Education Embarking on a Journey of Love and Motherhood I invite you to join me on a journey through the lens, where pixels transform into a tale of profound love and the intricate journey of motherhood. Now, let’s dive into the technical intricacies that breathe life into this visual story. Picture this: the aperture meticulously set at 3.2, a steady shutter speed of 160, […] Written by Samantha Leon May 9, 2024March 11, 2024
Business Marketing Photography Education How to Implement the Most Powerful Marketing Tool You Have Referrals are the bedrock of every business. Here are 3 simple things you can do to start generating referrals immediately. First, you have to ask for a referral. If you don’t ask, the customer doesn’t realize how much they can help you. Saying something like – “Our business was built on the referral of others […] Written by Mark Weber May 7, 2024March 27, 2024
Business Photography Education Product Info Self Publishing Techniques What You Need to Know About ISBN, Copyright and Library of Congress Marathon serves many clients in the area of DIY (do-it-yourself) Publishing. If you’ve entered the world of DIY Publishing, you’ve probably already heard about an ISBN or International Standard Book Number. If not, here’s some helpful information. Note: I have curated this information from their respective sources: RR Bowker, US Copyright Office and Library of […] Written by Martin Pugh May 2, 2024May 2, 2024
Photography Photography Education Techniques Unveiling Proven Techniques for Stunning Wildlife Photography This image was captured in August of 2023 during the dry season when wildlife seek out waterholes. It is one of a series of images of young elephants interacting with, and nursing around the elephant herd. This unique perspective was made possible by utilization of an underground “hide”. There are several such “hides” scattered around Africa. The “hides” […] Written by Marvin Groves April 30, 2024February 27, 2024
Branding Business Marketing Photography Education How to Tap Into the Power of Photographic Community Displays Your business is built around word of mouth. Is your photography getting the community exposure it needs? This post will give you some answers. Having community displays does 3 things – Having community displays gives you exposure to your clients in ways that other forms of advertising can’t. It’s almost like a referral process in […] Written by Mark Weber April 25, 2024March 4, 2024
Business Marketing Photography Education Expert Tips for Growing a Photography Business Today Have you ever daydreamed about hitting the reset button on your photography business? Or perhaps you’re standing at the threshold, camera in hand, wondering where to begin. In the bustling world of photography, where trends shift like the tide and technology evolves at lightning speed, charting a course for success in 2024 can seem daunting. […] Written by Nicole Begley April 23, 2024February 26, 2024
