Business Mark's Marketing Moment Marketing How to Start Marketing Plus More Freebies! by Mark Weber, M.Photog.Cr, M.Artist, CPP Hello from the sunny headquarters of Marathon Press! Spring is showing up everywhere and it’s the start of a new season. I often get asked by studios where they should start with their marketing. There is a lot of confusing advice out there, so I created a video addressing things […] Written by Mark Weber April 7, 2014April 7, 2014
Business Mark's Marketing Moment Marketing Technology Kick-start Your Marketing + Get a Freebie by Mark Weber, M.Photog.Cr, M.Artist, CPP It’s almost Spring. Do you know where your marketing is? This month’s animation will give you a few tidbits of information to help kick-start your marketing. Watch for “clues” on how to get started on the right track and information on the changes you need to make in order to […] Written by Mark Weber March 7, 2014March 7, 2014
Technology Digital Art Prints Live and In Person by Marilyn Sholin, M.Photog.CR.CPP, Corel Painter Master, Golden Artist Educator There are some amazing art prints on the internet and there is a trend I’m noticing that can lead to disastrous results. The more I look at what photographers and fine art digital artists are presenting online, the more I worry about them taking their […] Written by Marilyn Sholin February 22, 2014February 22, 2014
Mark's Marketing Moment Marketing Back to the Future of Marketing by Mark Weber, M.Photog.Cr, M.Artist, CPP Link for free MAP kit http://marketingadvantageprogram.com/ Written by Mark Weber February 7, 2014February 7, 2014
Business Get Your Photography Business Organized After the dust settles on the busy holiday season at Sarah Petty Photography, I’m a little burned out and ready to put down the camera for a few weeks. I think it’s completely natural and it’s not something I’m ashamed to admit. The holiday season is ROUGH both physically and emotionally. Here are 3 things […] Written by Sarah Petty February 4, 2014February 4, 2014
Charities News/Notes Congratulations to PPA Charities Congratulations to PPA Charities for its outstanding accomplishments in 2013! At the recent PPA Charities Celebration Gala at Imaging USA in Phoenix, the PPACH Trustees presented a first-time donation of $20,000 to Dando Amor, a non-profit organization providing aid to orphans, working in Ecuador and Africa. In 2013, Dando Amor, led by PPA members Travis and […] Written by Marathon Press February 2, 2014February 2, 2014
Business Technology 3,2,1 Backup! Your livelihood depends on digital files, so you’d best be prepared for when (not if) something goes wrong. Making sure you have multiple copies of each file is a start, but how and where you store those copies is just as important. A common backup strategy is the 3-2-1 system: Keep 3 copies of every important file: […] Written by Jerry Weiner January 25, 2014January 25, 2014
Business Marketing What to Consider When Rebranding Your Business by Sarah Higgins, Marketing Project Manager When I first came to H&H last summer, I found a photo lab with a multi-colored, old-style logo on the side of the building. I almost turned around before the first interview. Thus, the power of branding. Branding tells the consumer so much about a company. Are you traditional, modern, […] Written by Sarah Higgins January 9, 2014January 9, 2014
Mark's Marketing Moment Marketing Make a Fresh Start in the New Year by Mark Weber, M.Photog.Cr, M.Artist, CPP Happy New Year everyone! It’s hard to believe a new year has started and for many people that means a time for new resolutions. For many that includes, weight loss or a change of some bad habits. Speaking of changes, are you stuck with the same resolution about your business […] Written by Mark Weber January 9, 2014January 9, 2014
Business Marketing The World’s Best Business Card… Seriously! by Bruce and Josh Hudson Greetings and Happy New Year all you Photographic Entrepreneurs out there, Bruce and Josh Hudson here! With the end of 2013 and the beginning of 2014 upon us, a lot of goal setting and resolutions come to mind for everyone. For us as business owners, it’s time to reflect on […] Written by Bruce Hudson January 5, 2014January 5, 2014