Inspiration Photography Self Publishing The Advantages of Self Publishing A friend of mine recently said to me: “If the pen is to the sword, then the printing press is to an army.” In fact, Gutenberg’s invention of the printing press was revolutionary and did change the course of history. Flash forward several centuries and the next major revolution in printing was the invention of Digital Printing. Digital printing has now democratized the process […] Written by Martin Pugh January 19, 2023January 9, 2023
Business Inspiration Photography Education Having Faith in Your Journey I know this is a little off-track from the usual posts I share here at Marathon, but I read this just before New Year’s, and it so hit home. It’s a new year, but so often we carry over bad experiences and bad habits. We never really start with a clean slate, mostly because we […] Written by Skip Cohen January 17, 2023January 6, 2023
Business Inspiration Photography Education Bouncing Back After a Disappointing Year – Part II Intro by Skip Cohen Sarah wraps it all up in this post and it’s perfect for insight into what so many of us do when things get tough. We look for ways to escape the pain we feel, and most of the time it’s the wrong approach. For me, I’ll numb the frustration of the […] Written by Sarah Petty January 12, 2023January 6, 2023
Business Inspiration Photography Education Bouncing Back After a Disappointing Year – Part I Intro by Skip Cohen If you haven’t taken the time to follow Sarah Petty and her Joy of Marketing blog, you’re missing an outstanding opportunity to grow with a better perspective on your business and marketing efforts. Her archives are especially outstanding because you don’t have to wait for her to share new material. There is no expiration […] Written by Sarah Petty January 10, 2023January 6, 2023
Business Inspiration Don’t Forget to Take Time to Play I recently ran this on my own blog – the concept of “recess” isn’t just for kids! This is a tough time of year for everyone in business. Your focus is on wrapping up the year, often with the attitude that being flat out is fine…you’ll get your break after the “smoke clears.” So, time […] Written by Skip Cohen January 3, 2023December 20, 2022
Business Customer Satisfaction Focusing On Your Customers Intro by Skip Cohen Most of the posts I share from Shep Hyken are from his older archives, but this recent post really hit home. So many of you spend time following the competition. Unfortunately, in the process, you’ve forgotten about your own customers. When I was a kid, we did a family trip, driving […] Written by Shep Hyken December 29, 2022December 20, 2022
Business Customer Satisfaction Is it Time for Self Assessment? The end of the year is upon us and hopefully, everyone has had a successful and profitable season. Photographers provide a lot of joy by providing beautiful images that are given as gifts each year. The end products (the prints) are really just part of what a customer has purchased from you. They have memories […] Written by Mark Weber December 27, 2022December 20, 2022
Business Marketing Photography Education The Slow Season Should NEVER Be Slow! What 3 things can photographers do now to plan for the first quarter of the year? Just because January marks the start of the “slow season” doesn’t mean your life should slow down! In fact, it should be incredibly busy – this is the time to do an inventory of your skills, start pulling together […] Written by Skip Cohen December 6, 2022December 6, 2022
Business Inspiration Marketing Photography Education How to Maximize the Final Four The next 4 weeks will determine how financially well you’ll transition into 2023. Did you know that more money is given at Christmas than at any other time of the year? Make sure your business taps into that opportunity. How? These are just a few ideas to put some extra profits into your bank account […] Written by Mark Weber December 1, 2022November 30, 2022
Business Marketing Photography Education Is It Time for You to Leap? This isn’t the first time I’ve used Tina Fey’s quote. However, for those of you still procrastinating and not figuring out what you want to do for the holidays – it’s right on point! To start, check out everything Marathon’s offering to strengthen your business! From a BOGO on holiday cards to marketing support to […] Written by Skip Cohen November 30, 2022November 30, 2022