Business Inspiration Photography Education Uncategorized Don’t Should Yourself “Looking back won’t move you forward. Let the past go. Move on with the grace and wisdom that you’ve learned from every yesterday. Forgive yourself everything. You can’t change what didn’t happen or shift what did. Instead, live in the moment and look for all the beautiful possibility that today is filled with.” Cyndie Spiegel […] Written by Skip Cohen August 8, 2024May 21, 2024
Business Marketing Photography Education How to Get Families Motivated for Fall Portraits The fall is such a wonderful time of year for most states. Late September thru mid-October we start cooling down and needing light jackets in the mornings & evenings again. With that comes the changing color on the trees. It makes an ideal time to do family portraits. The timing is also ideal. Late September […] Written by Mark Weber August 6, 2024August 10, 2023
Business Photography Photography Education How to Book Church Directories Acquiring a photography contract to photograph church directories involves a combination of networking, professionalism, and effective communication. Here’s a step-by-step guide to help you secure such contracts: Remember that building relationships and a positive reputation within your community is crucial for acquiring photography contracts. Word-of-mouth referrals and recommendations can play a significant role in securing […] Written by Mark Weber July 25, 2024August 11, 2023
Business Marketing Photography Education Is It Time for a Little House Cleaning? If you haven’t cleaned up various aspects of your business as we go into the busy season, you’ll never get around to it. While some of the things on my list are clean-up projects, others are necessary to help your business run smoother. As a kid, I remember being told I couldn’t play with friends […] Written by Skip Cohen July 23, 2024May 21, 2024
Business Photography Education Sports Photography How to Book Little League Contracts Acquiring a photographic contract for little league photography involves several steps to ensure that you’re well-prepared and professional in your approach. Here’s a guide to help you through the process: 1. Research and Preparation: 2. Portfolio Development: 3. Contact the League: 4. Proposal and Contract: 5. Pricing: 6. Licensing and Release Forms: 7. Presentation: 8. […] Written by Mark Weber July 9, 2024August 11, 2023
Business Marketing Photography Education Ideas to Grow Your Business Growing your business is no different than caring for a plant. It needs water, sunlight, the right temperature, and nutrients to grow. Your business needs the same attention with new products, communication to your subjects, a great skill set, demonstrated trust with clients, and everything needs to be “seasoned” with your enthusiasm and love for […] Written by Skip Cohen June 13, 2024April 30, 2024
Business Marketing Photography Education How to Implement the Most Powerful Marketing Tool You Have Referrals are the bedrock of every business. Here are 3 simple things you can do to start generating referrals immediately. First, you have to ask for a referral. If you don’t ask, the customer doesn’t realize how much they can help you. Saying something like – “Our business was built on the referral of others […] Written by Mark Weber May 7, 2024March 27, 2024
Business Photography Education Product Info Self Publishing Techniques What You Need to Know About ISBN, Copyright and Library of Congress Marathon serves many clients in the area of DIY (do-it-yourself) Publishing. If you’ve entered the world of DIY Publishing, you’ve probably already heard about an ISBN or International Standard Book Number. If not, here’s some helpful information. Note: I have curated this information from their respective sources: RR Bowker, US Copyright Office and Library of […] Written by Martin Pugh May 2, 2024May 2, 2024
Branding Business Marketing Photography Education How to Tap Into the Power of Photographic Community Displays Your business is built around word of mouth. Is your photography getting the community exposure it needs? This post will give you some answers. Having community displays does 3 things – Having community displays gives you exposure to your clients in ways that other forms of advertising can’t. It’s almost like a referral process in […] Written by Mark Weber April 25, 2024March 4, 2024
Business Marketing Photography Education Expert Tips for Growing a Photography Business Today Have you ever daydreamed about hitting the reset button on your photography business? Or perhaps you’re standing at the threshold, camera in hand, wondering where to begin. In the bustling world of photography, where trends shift like the tide and technology evolves at lightning speed, charting a course for success in 2024 can seem daunting. […] Written by Nicole Begley April 23, 2024February 26, 2024