Holidays Happy Holidays As the year winds down, we want to take a moment to say thank you. To our clients, partners, and supporters—you’ve made this year meaningful, memorable, and successful. Your trust and collaboration have been the heart of everything we’ve accomplished, and we’re incredibly grateful to be part of your journey. This season is a time to […] Written by Mark Weber December 25, 2025June 26, 2025
Holidays Inspiration How to Give the Best Holiday Gift It’s Almost Christmas Eve… When you’re a kid, this might as well be Christmas Eve. The excitement builds with each passing day, especially as presents begin to appear under the tree—maybe even tempting you to give them a little shake to guess what’s inside. This season is special. It’s a time to gather with family and friends, […] Written by Mark Weber December 23, 2025July 29, 2025
Business Holidays Happy Thanksgiving As Thanksgiving arrives, we want to take a moment to express our heartfelt gratitude. To our incredible clients, partners, and community—thank you. Your trust, support, and collaboration mean the world to us. Whether you’ve been with us for years or just joined us recently, we’re truly thankful to be a part of your journey. This […] Written by Mark Weber November 27, 2025June 26, 2025
Holidays Marketing Photography Education How to Promote Family Sessions Close to Christmas As Christmas draws near, many photographers slow down or assume it’s too late to book more sessions—but in reality, this is a golden opportunity. Plenty of families are just now realizing they want updated photos for cards, gifts, or to document the season. With the right approach, you can fill your calendar, make some extra income, […] Written by Mark Weber October 28, 2025June 26, 2025
Business Holidays Inspiration Photography Education How to Have a Successful Santa Photography Campaign Santa photo sessions can absolutely be worth doing, but their success depends on how well you plan, market, and execute them. There are a couple of different Santa session styles. 2. The kind that are all about the experience. There is plenty of time allowed with an experienced and skilled Santa for the ultimate experience. The […] Written by Mark Weber October 14, 2025October 2, 2025
Business Holidays Marketing Photography Education Time to Think About Your Holiday Card for 2025! At least once a year, I do my best to remind you about one of the easiest and most effective marketing tools you have: holiday cards. Many of you offer holiday cards to your clients, but I’m writing about your personal card for this year. There are many of you who just don’t get it. […] Written by Skip Cohen September 30, 2025August 19, 2025
Business Holidays Marketing Photography Education The Hidden Value of Gift Cards: Why Every Business Should Offer Them In a world where convenience often drives purchasing decisions, gift cards have become a staple of modern commerce. Whether tucked into a birthday card, sent via email, or used as a holiday stocking stuffer, gift cards offer a flexible and popular option for consumers. But if you’re a business owner, you might be wondering—are they […] Written by Mark Weber September 25, 2025September 22, 2025
Holidays Photography Education Product Info Are Holiday Cards Still Relevant? The short answer to the question if holiday cards are still relevant, and worth sending, is . . . yes! Why, in this digital world where people take the quick, easy and inexpensive way that digital affords? 1. They Make People Feel Remembered In a world of emails and texts, a physical card feels personal. It […] Written by Mark Weber September 9, 2025September 8, 2025
Holidays Inspiration Photography Education How to Create the Most Amazing 4th of July Moctails The 4th of July is tomorrow and with it comes all the outdoor activities and friends gathering around. Whether you’re hosting a backyard barbecue, lounging by the pool, or simply looking to shake up your hydration routine, these summertime mocktails are sure to impress. 1. Tropical Paradise Punch – If you’re craving a taste of the […] Written by Mark Weber July 3, 2025February 13, 2025
Holidays Photography Photography Education How to Photograph Kids Mid-Egg-Hunt, Unscripted Interactions Easter is a great time to capture natural interactions and expressions as kids partake in all sort of Easter activities. From Easter egg hunts to helping grandma in the kitchen, this is a wonderful time to capture their experience and maybe even put a book together when you’re done. First, you need to put yourself […] Written by Mark Weber April 17, 2025April 17, 2025