Business Inspiration Photography Education Stop Wasting Time Several times over the last couple of years, I’ve written about the greater sense of family in the world since the pandemic. So many times, it’s been in reference to Throwback Thursday posts, one of your best marketing tools. All those old photographs captured a time when life was slower and less complicated, and life […] Written by Skip Cohen November 10, 2022November 9, 2022
Business Inspiration Photography Education How a Combination of Little Things Makes a Big Difference We get so caught up in the big picture of our business that we sometimes forget it’s the little things you do day to day that makes the biggest difference in your business. I love baseball. The pace, the strategy, and there’s always something that happens during a game I’ve never seen before. There are […] Written by Mark Weber November 8, 2022November 2, 2022
Holidays Marketing Photography Education Sales How to Boost Profits with Easy Speculative Sales Now is the time of year where your customers are getting into the spirit of the holidays. The retail stores & television ads have been promoting Christmas for several weeks now. It’s prime time to tap into that enthusiasm. A great way to add additional profit into your business is to do some speculative sales. […] Written by Mark Weber November 3, 2022November 3, 2022
Business Inspiration Photography Education Don’t be Lazy – Go the Extra Inch Intro by Skip Cohen I love sharing Shep Hyken’s archived posts because they’re all about Customer Service. Outstanding service is your not-so-secret weapon, and it’ll put you ahead of your competitors. It takes so little to make your customers feel special. You know how to focus your camera; well, this is about focusing your attention […] Written by Shep Hyken November 1, 2022October 28, 2022
Inspiration Photography Education Techniques How to Develop Your Own Style to Stand Out Intro by Skip Cohen This is one of my favorite posts Bev Walden has written. Everything she shares in her Tuesday Tidbits email blast is ALWAYS on point, but this one on “Style” hit home. From finding ways to separate yourself from your competitors to stay focused on what’s in your heart to never stop […] Written by Beverly Walden October 27, 2022October 20, 2022
Business Customer Satisfaction Photography Education Making Sure Your Customers Know You Care Your customers don’t care how much you know, until they know how much you care! Damon Richards If you want to stand out today, exceed expectations. I know the pandemic started this fiasco, and everyone is short on staff, but there’s still a point where we’ve earned the right as consumers to feel the love! […] Written by Skip Cohen October 25, 2022October 18, 2022
Business Inspiration Photography Education Removing Guilt from Your Money Mindset Intro by Skip Cohen I love this post from Sara Petty recently. It’s very different from the usual marketing and business posts we share. But it’s right on target for helping you build a stronger foundation for your business – starting with your own mindset. Why are you in business? Why are you working so […] Written by Sarah Petty October 20, 2022October 13, 2022
Inspiration Lifestyle Photography Education Techniques How Photography Helps Mental Health Photography can have a significant positive effect on mental health. Florence Cane, one of the early Art Therapy pioneers, was one of the first visual artists to recognize the extraordinarily connected impact of art on mental health. Since then, art making, including photography, has been researched many times, concluding many mental health benefits. Here are […] Written by Carly Sullens M. Artist, CPP October 18, 2022October 13, 2022
Branding Business Marketing Photography Education The Importance of Creating a Brand Name for Your Small Business Part 2 “The definition of branding is the marketing practice of creating a name, symbol or design that identifies and differentiates a product from other products.” (Entrepreneur – Small Business Encyclopedia 2017) Beyond having a memorable logo, business card, website or social media platform, good branding increases the value of the business giving you, your staff and […] Written by Mary Fisk-Taylor October 13, 2022October 13, 2022
Branding Business Marketing Photography Education The Importance of Creating a Brand Name for Your Small Business Part 1 Owning and operating a photography business is as diverse as the art of photography itself. There are so many styles, concepts, mediums and genres of photography that there truly is no limit. However, I believe in order to maintain a profitable, sustainable and satisfying business in a creative field, there are some key elements that […] Written by Mary Fisk-Taylor October 11, 2022October 7, 2022
