Author: Mark Weber

Mark Weber has over 40 years in the Professional photography industry. He is a long time PPA member and CPP. He has earned the PPA Master, Craftsman and Master Artist degrees. He has several Photographer of the Year" titles and has also received the PPA National Award as well as the PPA Vanguard Award.
  1. Business
  2. Marketing
  3. Photography Education

How to Have a Successful Valentine’s Day Special

Is it worth doing a Valentine’s Day Promotion? The National Retail Federation reported that in 2023 people spent a total of $25.9 billion on Valentine’s Day — the second-highest year on record — and per-person spending was around $193, according to NRF and Prosper Insights and Analytics’ annual Valentines Day survey. Think about it. People […]
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  1. Business
  2. Marketing
  3. Social Media

How to Grow Your Business with Effective Social Media Marketing Strategies

There are numerous ways to tap into the power of Social Media Marketing. Getting your strategies in place is critical. 1997 marked the start of what would become today’s social media. In 2019, the global average for time spent on social media was 56 minutes. In 2020, it jumped to 145 minutes. In 2023 the average person is spending […]
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