Business Inspiration Marathon Marketing Moment Marketing Photography Education How to Tap Into the Power of Referrals Every business in the world depends on the referral of happy customers. By adding a few changes to your customer interaction, you can greatly increase your opportunity to attract new, qualified customers. My buddy Skip Cohen and I did a podcast on “How to Tap Into the Power of Referrals”. We discussed ideas and examples […] Written by Mark Weber August 9, 2022August 8, 2022
Business Marathon Marketing Moment Marketing Photography Education People, Profits, and Portraits Part 2 Profits, People, and Portraits – Your 4th Quarter Marketing Part 2 This is part 2 of our 2 part series on preparing your business for the 4th quarter with Mark Weber and Skip Cohen. Regardless of your target product line, you need to put a marketing plan in place or risk maximizing profits. Read part 1 here. […] Written by Mark Weber August 4, 2022August 3, 2022
Business Marathon Marketing Moment Marketing Photography Education Profits, People and Portraits Part 1 Profits, People, and Portraits – Your 4th Quarter Marketing The marketing decisions you make today will have a direct effect on the success of your fourth quarter. That in turn affects the profits you make to carry you thru the slower time of year. Regardless of your target product line, you need to put a […] Written by Mark Weber August 2, 2022August 2, 2022
Business Marathon Marketing Moment Marketing Photography Education Social Media Personalizing Your Business thru YouTube YouTube allows you to connect with your customers that you just can’t do thru traditional media. It will enable you to show your personality and for them to get to know you thru not just one video but a series of videos that eventually builds credibility and trust in you. Marketing your business requires a […] Written by Mark Weber July 28, 2022September 27, 2022
Business Inspiration Marketing News/Notes There are No Expiration Dates on “Old School” Ideas Intro by Skip Cohen Wandering through Shep Hyken’s archives, I ran across this post. It couldn’t be more perfect for sharing now! We live in a social media, email, and instant fulfillment world. Think about how many text messages and emails you receive every day. Now think about how many hand-written notes you’ve received in […] Written by Shep Hyken July 26, 2022July 26, 2022
Business Inspiration Marathon Marketing Moment Marketing Photography Uncategorized Fabulous Fall Families Don’t look now but it’s not too early to start planning your campaigns for family photography. All signs point to potentially the best opportunity to attract these sessions. You don’t want to miss out as the 4th quarter success is absolutely critical for your business. I invited my friend and industry educator Lori Nordstrom to join […] Written by Mark Weber July 19, 2022July 14, 2022
Business Inspiration Marketing As Much As Things Change – Good Marketing is Still the Same Intro by Skip Cohen Get yourself signed up if you’re not a regular recipient of Bev Walden’s Tuesday Tidbits. With every email blast, she’s sharing great content and ideas to help you focus on how you run your business. Today’s post is perfect for a Throwback Thursday pitch. While it’s based on something Bev wrote over […] Written by Beverly Walden July 14, 2022July 14, 2022
Business Marketing News/Notes Photography Is Pet Photography in Your Skill Set? Just recently I wrote a post on my own blog about pet photography. As business returns to normal, we’re back into a growth mode, especially in portraiture, family photography, and weddings. So, meet our two “kids,” Lucy and Belle. They’ve been together every day since we got them at four months. But, most importantly, they […] Written by Skip Cohen July 12, 2022July 12, 2022
Business Inspiration Marketing Photography Don’t Procrastinate A short time ago I shared this post on my own blog. The topic this time of year is relevant to so many of you. Sadly, you’ll procrastinate and when your ship is due to come in, you’ll be at the airport! Procrastination – we all do it, and sometimes it’s even necessary just to recharge […] Written by Skip Cohen July 5, 2022July 1, 2022
Business Marketing 3 Ideas to Improve Your Bottom Line Intro by Skip Cohen Bev Walden hits it out of the park with this recent Tuesday Tidbit email. Here’s why it’s so important – too many of you make the process more complicated than it needs to be. You confuse your clients with too many choices, but it’s not just in face-to-face sales. […] Written by Beverly Walden June 28, 2022February 24, 2023
