Technology New Photography Gear! As the world changes so does photography. It is important for photographers to try new photography gear and technology, so they can become familiar with ways to improve their photography. A great way to get your hand on all the new photography gear without spending a ton of money on something you don’t know for […] Written by Marathon Press May 19, 2015May 19, 2015
Business Mark's Marketing Moment Marketing Technology Kick-start Your Marketing + Get a Freebie by Mark Weber, M.Photog.Cr, M.Artist, CPP It’s almost Spring. Do you know where your marketing is? This month’s animation will give you a few tidbits of information to help kick-start your marketing. Watch for “clues” on how to get started on the right track and information on the changes you need to make in order to […] Written by Mark Weber March 7, 2014March 7, 2014
Technology Digital Art Prints Live and In Person by Marilyn Sholin, M.Photog.CR.CPP, Corel Painter Master, Golden Artist Educator There are some amazing art prints on the internet and there is a trend I’m noticing that can lead to disastrous results. The more I look at what photographers and fine art digital artists are presenting online, the more I worry about them taking their […] Written by Marilyn Sholin February 22, 2014February 22, 2014
Business Technology 3,2,1 Backup! Your livelihood depends on digital files, so you’d best be prepared for when (not if) something goes wrong. Making sure you have multiple copies of each file is a start, but how and where you store those copies is just as important. A common backup strategy is the 3-2-1 system: Keep 3 copies of every important file: […] Written by Jerry Weiner January 25, 2014January 25, 2014
Business Technology The App of All Apps by Mark Weber, M.Photog.Cr, M.Artist, CPP I am a lousy typist. I am forever committed to the pinky, middle finger and thumb method of hunting and pecking. I look at some of my colleagues who can fly through the keyboard with eyes fixated on their monitor, able to seemingly think the words right onto their […] Written by Mark Weber December 6, 2013December 6, 2013
Technology Ignore PPI, Count Pixels by Jerry Weiner, CEO You’ve likely heard that image files going to print should be set to 300 PPI (pixels per inch) and photos for the web should be set to 72 PPI. In actuality, the PPI (often confused with DPI) numbers are of no consequence and can be more or less ignored. What truly […] Written by Jerry Weiner November 15, 2013November 15, 2013
Technology Time-Sync Your Cameras by Jerry Weiner, CEO When photographers carry around multiple bodies or have a second shooter (or third, fourth, or twelfth), the clocks on those cameras often vary drastically from each other. This later makes sorting the images in chronological order impossible, which, in turn, makes editing very difficult. Here are some options for syncing your cameras’ […] Written by Jerry Weiner October 9, 2013October 9, 2013
Photo Editing Technology Editing Photos With Textures in Photoshop By Jessica Drossin In this video Jessica demonstrates how to add texture to an edgy senior photo in Photoshop. See more of Melissa Gallo’s work at PaintedTextures.com. Written by Jessica Drossin September 18, 2013September 18, 2013
Business Marketing Social Media Technology 5 Ways to Use Instagram to Market Your Studio by Josh Hudson I know, don’t hate me, but yes, you have to learn the ins and outs of yet another social media tool to effectively market your photography business! It seems like every day there is some “shiny” new object that someone is peddling to you, but the same was true with websites, email marketing and the social […] Written by Josh Hudson September 10, 2013September 10, 2013
Technology How to Add the Look of a Painted Canvas to Your Images by Melissa Gallo In this video Melissa demonstrates how to transform your photos and add a painted canvas look to them in Photoshop. See more of Melissa Gallo’s work at PaintedTextures.com. Written by Melissa Gallo August 21, 2013August 21, 2013
